Digital Marketing Manager

Sales & Marketing

16/04/2020 • 1 view
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Digital Marketing Manager. Our client are a fast growing business. They are now looking for a digital marketing manager to help lead the marketing team and drive the promotion of their products through a range of digital channels. As the digital marketing manager, you will have hands-on experience with designing, implementing and delivering campaigns across all core digital marketing channels; namely email marketing, social media, PPC and SEO. You will work with the team to develop strategies for each channel and put the tools and resources in place to deliver against them. You are technically minded and data driven, and you will have a good understanding of how to utilise marketing automation through core systems integration. You are also a strong analytical thinker and an effective problem solver who's comfortable taking initiative and who thrives in a fast-paced and growing environment. Working within a small marketing team, you will bring your experience in people management to oversee workflow, build on capabilities, manage the coordination of campaigns, and ensure individual and team targets are met. You will have strong content writing skills and work alongside the head of digital to implement content marketing and SEO strategy. Knowledge and understanding of website optimisation and CRO is a plus. As the brand guardian you will ensure all campaigns are delivered on brand and to the highest professional standard. This is an important role and your success will result in increased lead generation, increased brand awareness and enhancement of the company's reputation. Day-to-day tasks Line management of two direct reports; holding regular 121's providing support and direction, setting and managing KPI's and ensuring these are met Work with the team to implement clear acquisition strategies across email marketing and social media Work with the email marketing executive to oversee data segmentation and campaign creatives;...
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Alex James Digital