Digital Performance Marketing Manager

Sales & Marketing

02/07/2020

Digital Performance Marketing Manager

Digital Performance Marketing Manager.

LORD JONES manufactures and distributes the world's finest hemp derived CBD- infused products. Our company has been recognized as an industry leader by the New York Times, Vogue, Rolling Stone, Forbes, Fast Company and the New Yorker, among others. We make best-in-class products and are looking for ultra-talented employees to join us. Our Los Angeles based company is growing rapidly and we are looking for passionate and dedicated employees to join us on our mission to change the worldWe are seeking a data-driven digital performance marketer with proven experience in DTC ecommerce. In this role, you will manage and optimize the day-to-day execution of the digital marketing strategy for customer acquisition, retention and subscription nurturing and own digital media across all paid channels - Display, Programmatic, Direct, Paid Social, Affiliate, SEM and more. You must be able to work independently, cross-functionally and as part of close-knit, exceptionally nimble Digital team in a fast-paced, ever-changing entrepreneurial environment. You're passionate about DTC marketing and the role digital advertising plays in the customer journey. You are results-focused, growth-driven and, at the same time, a strategic-minded brand builder. An impeccable work ethic, honesty, integrity and intelligence are absolute requirements for this position. Experience and interest in CBD, cannabis, and the health, wellness and beauty industries are a plus.This position will be remote for the time being and will be based out of our Los Angeles, CA location when we return to an office.Responsibilities:* Manage the execution and optimization of cross-channel direct-to-consumer campaigns to drive and optimize customer acquisition, retention and subscription nurturing to achieve sales goals and growth KPIs* Own and oversee the day-to-day execution of all paid media campaigns to drive demand to our DTC websites. Channels include but are not limited to D...

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The Cronos Group

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