Senior Writer • Retirement Plans.
Our client, a top financial company is looking to hire a Writer for a long term assignment. This person will be responsible for writing white papers, web articles and more on financial planning topics. They should have experience writing B2B or B2C marketing collateral on financial planning and or 401K plans.RESPONSIBILITIES, SKILLS AND EXPERIENCE: Revises and repurposes existing content. Updates materials to reflect current tone, statistics and timeframesEnsures content adheres to corporate brand standards, style guides, and legal and compliance guidelinesDevelops original content. Collaborates with content stakeholders to understand and follow strategic direction, key objectives, and themes for contentResearches statistical, product, audience, and other relevant information to successfully complete writing assignments. Utilizes online information, statistical databases, and research libraryMay conduct interviews with senior business leaders and investment professionalsWrites original content for communications, including, but not limited to, marketing materials, reports on markets and portfolios, articles, and topical pieces for various audiencesEnsures content aligns with business goals, communicates the desired message to the intended audience, and adheres to corporate brand standards, style guides, and legal and compliance guidelinesTranslates content for delivery in multiple channels, utilizing the content management tool to develop individualized sets and elements and to tag for search engine optimizationMay synthesize input from sources with diverse perspectives to create content representative of collective contributors; may provide rationale for content decisions to senior team members.Liaises with other business groupsCollaborates with Marketing and other business groups on larger campaigns or initiatives to ensure alignment with project objectivesMay serve as creative lead on development and distribution of bro...