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Sales and Marketing Intern - The HR Gap

9 abril 20260 vistas

About The HR Gap
The HR Gap is a HR consultancy dedicated to empowering small and medium-sized businesses. We specialize in bridging the gap between a business's current state and its full potential by providing expert HR advisory, assessments, employee handbook creation, and strategic recruitment services. We don't just consult; we partner with businesses to build their first HR teams or provide a-la-carte solutions that minimize compliance risks and maximize ROI.


Role Overview
We are looking for a proactive, detail-oriented Marketing Intern to join our team. This role is foundational to our growth strategy, focusing on identifying potential clients and understanding the competitive landscape. You will gain hands-on experience in B2B lead generation, CRM management, professional outreach, and competitive market analysis within the Human Resources industry.


Key Responsibilities

  • Prospecting: Utilize Apollo.io to identify and qualify potential B2B leads that fit our target demographic (small to mid-sized businesses looking for HR support).
  • Data Management: Systematically collect and organize lead information (company size, key decision-makers, contact details, and specific HR needs) into a centralized company spreadsheet.
  • Competitive Research: Research and track local HR consulting competitors in the Minneapolis/St. Paul area. You will analyze their service offerings, pricing models (where available), and marketing tactics to help The HR Gap maintain a competitive edge.
  • Outreach: Conduct initial cold outreach via professional email campaigns and discovery phone calls to introduce The HR Gap’s services and schedule consultations.
  • Market Research: Stay informed on industry trends to tailor outreach messaging, ensuring it resonates with the specific pain points of business owners and HR leaders.
  • Reporting: Track weekly progress on lead acquisition and competitive findings to help optimize the business development process.

Qualifications

  • Currently enrolled in or a recent graduate of a Marketing, Business, Communications, or Human Resources program.
  • Familiarity with LinkedIn and lead generation tools (Apollo.io experience is a major plus).
  • Strong analytical skills with the ability to synthesize information about competitors into actionable insights.
  • Excellent written and verbal communication skills; you should feel comfortable speaking with business leaders over the phone.
  • High level of organization and proficiency with Google Sheets or Microsoft Excel.
  • A self-starter mentality with the ability to work independently in a remote or hybrid environment.
    What You’ll Gain
  • Direct experience in the "top of the funnel" sales and marketing process.
  • Mentorship from experienced HR professionals and business owners.
  • Insight into the operational and competitive side of a growing consultancy.
  • Potential for a long-term role or professional references based on performance.
  • Experiencia
    Se requiere
  • Idiomas
    Inglés – Avanzado
  • Jornada
    Parcial
  • Horario
    Monday-Friday 9-5

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Business Services & Consulting • 1-10 empleados

En JOB TODAY desde abril, 2026

Bridge The HR Gap with our expert services, designed to empower small and medium-sized businesses in building their first HR Team or finding the perfect outsourcing solution.

Rafael A. avatar icon
Rafael A.Activo hace 12 días
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