Outreach and Marketing Specialist
21 days ago
West Farms, The Bronx
About Phipps Neighborhoods:
At Phipps Neighborhoods, we create safe, inclusive spaces where community members access education, career, and economic opportunities to succeed at school and work, raise healthy families and build thriving communities.
Position Summary:
Under the supervision of the Outreach Coordinator, the Part-time Outreach Specialist is responsible for supporting the Workforce Department in achieving outreach and enrollment goals for all programs including SYEP, WLG, OY, CNH, CWE, and T2C. The role will focus on content creation and implementation for our social media platforms.
Duties & Responsibilities:
Participate in the development and implementation of online marketing strategy.
Optimize Workforce program exposure through social media platforms (Instagram, LinkedIn, TikTok, Facebook, and X [formerly Twitter]).
Savvy in curating content on Canva platform and using the web-based program’s features.
Collaborate with the Outreach Coordinator and Phipps Neighborhoods Marketing team in identifying gaps in Outreach and Marketing efforts.
Create innovative ideas to promote the Phipps Neighborhoods brand and Workforce programs.
Manage and update the Salesforce database; track and analyze the effectiveness of your outreach.
Disseminate flyers to community-based organizations, community centers, libraries, high schools, etc.
Facilitate programmatic info sessions to partners and potential candidates.
Cultivate relationships with hard-to-recruit youth and young adults in the community.
Responsible for collecting, reviewing and assisting participants with the completion of the application process at the intake site.
Perform any tasks deemed necessary by the supervisor. Qualifications:
High School Diploma or High School Equivalency
At least 2 years of relevant marketing experience
Strong interpersonal skills
Have knowledge of using current social media platforms
Public speaking & relationship building skills
Ability to communicate with a variety of different stakeholders
Able to work independently and with a team
Sense of humor
Willingness to travel to perform responsibilities Physical Demands:
The employee must regularly lift and/or move up to 10 lbs. and occasionally lift up to 25 lbs. lifting and transporting of moderately heavy objects, such as outreach tables, chairs and boxes of outreach materials. Employee will occasionally be required to attend outdoor
