PR & Press Relations Specialist
hace 11 horas
Valencia
Are you passionate about storytelling, building strong relationships, and driving brand visibility on a global scale? GIGI STUDIOS, an innovative leader in eyewear design, is seeking a PR & Press Specialist to join our dynamic team and contribute to the global success of our upcoming and existing collections. ABOUT US: At GIGI STUDIOS, we believe in creating eyewear that goes beyond functionality—merging timeless aesthetics with modern craftsmanship. We’re expanding our Brand & Communication Department and we are looking for a PR & Press Specialist to support and amplify our brand and vision. As the Global PR & Press Specialist, you will: • Execute and further develop the global communications strategy to strengthen GIGI STUDIOS’ positioning within the fashion and eyewear industries., • Build and maintain strong relationships with key media outlets, journalists, editors, influencers, stylists, and other relevant industry stakeholders., • Write, edit, and distribute press releases, media kits, newsletters, and editorial content aligned with the brand’s values, visual identity, and strategic objectives., • Secure high-impact media coverage across top-tier publications and relevant online and offline platforms, both B2B and B2C., • Plan and execute press events, product launches, showroom days, and brand activations, ensuring strong media attendance, impactful storytelling, and meaningful engagement., • Develop and manage PR collaborations, brand ambassador initiatives, and partnership opportunities to enhance brand reach and cultural relevance., • Monitor, analyze, and report on media performance, providing monthly insights, ROI measurements, and actionable recommendations., • Collaborate closely with internal teams—including design, marketing, content, and trade marketing—to ensure consistent messaging and a cohesive brand narrative across all channels. Key Responsibilities: • Craft compelling narratives to highlight the uniqueness of our designs and the upcoming sunglasses collection., • Oversee global media relations, ensuring the brand’s voice is represented accurately across diverse markets., • Stay ahead of industry trends and identify opportunities for innovative PR strategies., • Coordinate with external PR agencies and consultants as needed. Requirements: • Bachelor's degree in Communications, Marketing, Public Relations, or a related field., • Minimum 3 years of experience in a similar PR role, preferably in a multinational company or with international experience., • Excellent written and verbal communication skills in English and Spanish (other languages are a plus)., • Strong ability to build relationships with media and influencers. What We Offer: • The opportunity to work with a fast-growing, innovative brand shaping the future of eyewear., • A dynamic and inclusive work environment., • The chance to make a global impact through creative storytelling and meaningful connections.
Mònica S.Director•Activo hace 1 día
