Marketing Analyst
4 hours ago
£34000–£38000 yearly
Full-time
Hazel Grove
Key Responsibilities • Analyse digital marketing, website, customer and sales data to identify trends, opportunities and areas for improvement., • Conduct market, competitor and customer research to support the company's marketing and commercial strategy., • Plan, monitor and evaluate digital campaigns across search engines, social media, email and other online channels., • Use analytical tools such as Google Analytics, Google Search Console and advertising platforms to monitor traffic, conversions and campaign performance., • Prepare regular reports on key performance indicators, customer acquisition, conversion rates and return on marketing investment., • Identify customer purchasing patterns and provide recommendations to improve promotional campaigns and product marketing., • Carry out keyword, audience and competitor analysis to support SEO and paid advertising activities., • Work with management to develop data-driven marketing strategies aligned with the company's commercial objectives., • Monitor market developments and emerging digital trends relevant to the retail food and beverage sector., • Evaluate the effectiveness of marketing initiatives and recommend improvements based on research and performance data. Requirements • Degree or equivalent qualification in Marketing, Business, Digital Marketing, Data Analytics or a related discipline., • Previous experience in digital marketing, marketing analytics or a similar analytical role., • Strong understanding of digital marketing channels, SEO, paid advertising and social media., • Experience using digital analytics and reporting tools., • Strong analytical, research and problem-solving skills., • Ability to interpret complex data and translate findings into practical commercial recommendations., • Excellent written and verbal communication skills., • Ability to work independently and collaborate effectively with management and other team members.
Allah ditta M.Active 3 hours ago