Digital Marketing Specialist
hace 2 días
Kelvedon Hatch
We are seeking a proactive and results-driven Digital Marketing Specialist to join our team. This role will involve managing and optimizing our digital marketing efforts across various platforms with a focus on Google Ads, marketing emails, website management, and overall sales growth. The ideal candidate will have a strong understanding of digital marketing strategies, a passion for innovation, and the ability to drive business results.
Key Responsibilities: - Google Ads Management: Develop, implement, and optimize Google Ads campaigns to drive traffic and maximize conversions. - Marketing Emails: Design, create, and send marketing emails that engage customers, promote our products/services, and drive sales. - Website Management: Regularly monitor and update website content, ensuring layout and design are aligned with brand goals and user experience. - Sales Growth: Collaborate with the sales team to develop strategies that increase overall sales and track performance to ensure targets are being met. - Analytics and Reporting: Continuously track and analyze digital marketing campaigns to measure performance and make data-driven decisions for improvement. - SEO & User Experience: Ensure that websites are optimized for search engines and provide a seamless user experience. - Stay Updated on Trends: Keep up-to-date with the latest trends in digital marketing, Google Ads, and website best practices to ensure our strategies remain innovative and effective. Qualifications: 1. Proven experience in Google Ads, email marketing, and website management. 2. Strong understanding of digital marketing strategies, including SEO and paid advertising. 3. Experience using tools like Google Analytics, MailChimp, or similar platforms. 4. Creative mindset with a keen eye for detail, particularly in website layout and content optimization. 5. Excellent communication skills, both written and verbal. 6. Ability to analyze data and adjust strategies to achieve growth objectives. Preferred Skills: - Experience with conversion rate optimization (CRO). - Familiarity with eCommerce platforms. - Basic HTML/CSS knowledge for website updates. If you're a motivated, detail-oriented individual with a passion for digital marketing and driving sales, we would love to hear from you!