Conduct A/B testing to enhance user experience and conversions. Digital Advertising Plan, create, and manage campaigns across platforms including Google Ads, Facebook Ads, and other paid media
Conduct ongoing testing and optimisation of paid media campaigns, adjusting bids, budgets, and ... Excellent understanding and platform knowledge of Google Ads, Facebook Ads Manager, TikTok Ads, and ...
Testing and Insights Support: Partner with the team to develop a robust "test and learn" roadmap ... Proficiency in analytical tools and insights tools such as Google Analytics and Power BI * Strong ...
Use audience segmentation, A/B testing, and data-driven insights to refine targeting, messaging ... Expertise in platforms such as Facebook Ads Manager, TikTok Ads, and Google Ads. * Analytical ...
Good skills and experience in the CRO space, with exposure to a range of AB & MV Testing tools and ... Coremetrics, Google Analytics, GA, Omniture, SiteCatalyst, Adobe Analytics, DTM, Dynamic Tag ...
