Marketing Executive
1 month ago
£39000–£40000 yearly
Full-time
Romford
Job Type: Full-time, Permanent
About Us:
Job Summary:
We are seeking a dynamic and results-driven Advertising and Marketing Associate to join our team. In this role, you will advise the company on developing effective marketing and advertising strategies. You will play a key role in the successful market entry of new brands, product re-launches, and the introduction of new products, while enhancing the commercial image of our company. Your ability to conduct thorough market research and customer perception studies will help shape our advertising and marketing approach to align with business objectives.
** Key Responsibilities:** - Advise on the development of marketing and advertising strategies for the entry of a brand into the market, re-launch of existing products, and introduction of new products. - Analyze market trends, customer perceptions, and competitor positioning to define optimal marketing and advertising approaches. - Conduct research and gather data to assess the company’s position in the market and identify potential opportunities for improvement. - Collaborate with internal teams, including product development and sales, to create compelling marketing campaigns and strategies. - Ensure marketing and advertising initiatives are aligned with the company’s overall objectives and brand positioning. - Assist in the creation of marketing materials and campaigns, and ensure consistency in messaging across all platforms. - Monitor the effectiveness of marketing campaigns and strategies, and suggest adjustments as needed. - Keep up-to-date with the latest trends in advertising and marketing to bring innovative ideas to the team. ** Qualifications:** - Bachelor’s degree in Marketing, Advertising, Business Administration, or a related field. - Proven experience in marketing, advertising, or a related role. - Strong understanding of market research techniques and customer perception analysis. - Excellent communication and interpersonal skills, with the ability to collaborate effectively with cross-functional teams. - Creative and strategic thinker with the ability to analyze data and translate insights into actionable plans. - Ability to work in a fast-paced, dynamic environment and manage multiple projects simultaneously. ** Preferred Skills:** - Experience in digital marketing and social media advertising. - Familiarity with advertising tools and platforms (e.g., Google Ads, social media platforms, email marketing, etc.). - Strong project management skills and attention to detail.