Content Creator
il y a 2 jours
New York
Content Creator Location: New York, NY | Hybrid Reports to: Marketing Manager/ Director of Operations Role Overview The Content Creator is responsible for producing high-quality, on-brand digital content that showcases JD Watches’ luxury timepieces, services, and in-store experience. This role plays a key part in driving brand awareness, engagement, and sales across social media, website, email, and marketing campaigns. The ideal candidate has a strong eye for detail, understands luxury aesthetics, and can translate products and experiences into compelling visual and written content. Key Responsibilities Content Creation • Create original photo, video, and written content for platforms including Instagram, TikTok, website, email campaigns, and digital ads., • Capture high-quality product photography and short-form video content (Reels, Stories, TikToks), including watches, jewelry, packaging, and in-store moments., • Edit photos and videos to align with JD Watches’ luxury brand standards., • Assist with lifestyle and campaign shoots, events, and showroom content. Social Media Support • Support day-to-day content needs for social media channels., • Assist with content scheduling and posting according to the marketing calendar., • Monitor engagement and provide basic performance feedback (what’s working, trends, audience response). Brand & Storytelling • Ensure all content reflects JD Watches’ tone: luxury, trust, expertise, and authenticity., • Help tell the story behind each timepiece, including craftsmanship, condition, provenance, and service., • Maintain consistency in visuals, captions, and messaging across all platforms. Collaboration • Work closely with Sales, Operations, and Marketing teams to align content with inventory, promotions, and campaigns., • Coordinate with photographers, videographers, influencers, or external partners as needed., • Assist with content for special initiatives (events, partnerships, launches, service offerings). Asset Management • Organize and maintain a content library of photos, videos, and brand assets., • Ensure proper naming, storage, and easy retrieval of content for future use. Qualifications • Proven experience as a Content Creator, Social Media Content Specialist, or similar role., • Strong portfolio showcasing photography, video, and/or social media content., • Proficiency with content tools such as Adobe Creative Suite, Canva, CapCut, Final Cut, or similar., • Strong understanding of social media platforms and trends, especially Instagram and TikTok., • Excellent attention to detail and visual consistency., • Ability to work independently while meeting deadlines., • Interest or background in luxury goods, watches, jewelry, fashion, or lifestyle brands is a strong plus.