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restaurant
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Restaurant Brand Specialist 餐饮品牌专员( Mandarin Required) Job Overview We are a New York-based food and beverage management company operating multiple restaurant brands across the United States. We are seeking a creative, business-minded, and results-driven Brand Specialist to join our team. This role will focus on building stronger brands, enhancing brand awareness and competitiveness, and ensuring consistency across all brand touchpoints. Key Responsibilities Brand Positioning Analysis Conduct market trends and competitive analysis to define brand positioning and develop brand strategies. Brand Identity Design Oversee the design and optimization of brand visual identity to ensure consistency. Brand Marketing & Campaign Execution Plan and execute marketing campaigns to elevate brand visibility and market impact. Brand Influence Enhancement Strengthen brand influence in target markets through multi-channel strategies. Customer Experience Optimization Improve customer experience to boost brand loyalty and satisfaction. Restaurant Performance Support Align brand strategies with revenue goals to drive restaurant performance. Qualifications Education Bachelor’s degree or higher in Marketing, Business, Communications, or a related field. Experience Minimum 2 years of experience in the food & beverage industry or similar roles, with a focus on branding/marketing. Language Fluent in Mandarin (written and verbal) – a mandatory requirement for cross-team collaboration with China/US teams. Project Management Strong organizational and project management skills to handle multiple tasks efficiently. Creative & Strategic Thinking Ability to merge innovative ideas with actionable strategies. Collaboration Team player with excellent communication skills to work in a multicultural environment. Business Acumen Ability to align brand strategies with overarching business objectives. Benefits 401K Performance Bonus Employee Discount Paid Annual Leave Outstanding Performance Bonus If you are ready to make an impact and drive our brands to new heights, please submit your application. We look forward to having you on our team! 职位类型:全职 薪资: $65,000.00至$80,000.00(每年 ) Work Location: 现场办公
Job Overview We are a fast-growing restaurant management company with a vision to expand across the U.S. market. We are seeking an experienced and bilingual Marketing Manager who is fluent in both English and Chinese. The ideal candidate will have a strong background in brand strategy, market research, and promotional campaigns, with the ability to lead a team and align marketing efforts with our company’s growth objectives. Responsibilities As the Marketing Manager, you will be responsible for developing and executing strategic marketing plans to enhance brand influence, improve customer experience, and drive business growth. Key responsibilities include: Brand Strategy & Development – Create and implement marketing strategies aligned with company goals, ensuring consistent brand messaging. Marketing Campaigns – Plan and execute digital and traditional marketing campaigns to boost brand awareness and sales. Team Leadership – Manage and mentor the marketing team, conduct performance evaluations, and foster a collaborative work environment. Market Research & Analysis – Monitor industry trends, analyze competitor activities, and adjust strategies to capitalize on market opportunities. Cross-Functional Collaboration – Work closely with sales, operations, and other departments to align marketing initiatives with business objectives. Customer Experience Enhancement – Continuously improve restaurant guest experiences to strengthen brand loyalty. Qualifications Bachelor’s degree or higher in Marketing, Business Administration, or a related field (preferred). 5+ years of marketing management experience, with a proven track record in brand strategy and campaign execution. Prior experience in the restaurant or hospitality industry is a plus. At least 2 years of team leadership experience. Fluency in both English and Chinese (verbal and written), with strong negotiation and communication skills. Proficient in market research, data analysis, and competitor benchmarking. Ability to independently plan and execute marketing initiatives. Creative, results-driven, and able to thrive under pressure. Job Type: Full-time Pay: $100,000.00 - $120,000.00 per year Benefits: 401(k) Employee discount Health insurance Paid time off Schedule: Day shift Application Question(s): Have you been involved in the operation and growth of at least one successful brand? State how many commercially successful F&B brands you’ve directly built or operated. For your highest-impact case: 1. What was your precise role and core responsibilities? (Specify reporting structure), 2. What quantifiable outcomes did you drive? (Use %/$/time metrics) Language: Mandarin (Required) Work Location: In person
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We are looking for a motivated Commercial Real Estate Broker to partner with an active buyer on an aggressive, 50+ property acquisition campaign across New York City. This is a rare opportunity to step into a role with immediate, high-volume potential. If you're a skilled negotiator with a deep understanding of the NYC market and a passion for closing deals, we want you on our team. Whether you’ve experienced in commercial or industrial real estate or new to the game with strong sales chops, if you’re ready to build your pipeline and close meaningful deals across NYC’s dynamic boroughs, we’re excited to meet you. What You’ll Do: Business Development & Client Prospecting • Source new opportunities through cold calling, digital outreach, networking, and referrals, • Respond promptly to inbound leads and inquiries, • Represent clients in buying, selling, and leasing office, retail, and industrial properties, • Conduct site tours, property presentations, and market walkthroughs, • Prepare listing proposals, property evaluations, and comparative market analyses, • Support clients through every stage of the deal—from strategy to close Market Expertise & Collaboration • Stay current on market trends, zoning, pricing, and inventory across all NYC boroughs, • Collaborate with internal brokers, marketing teams, and leadership to execute deals effectively, • Provide advisory services that establish you as a trusted resource—not just a broker Negotiation & Compliance • Negotiate leases, sales, and purchase agreements aligned with client goals, • Ensure legal and ethical compliance with local and state regulations, • Maintain licensing and professional development through ongoing training and industry involvement What You Bring • Licensed: Active New York State real estate salesperson license (required), • Experience: 3+ years in commercial real estate preferred—but new licensees with strong sales acumen will be considered, • Tech-Savvy: Comfortable using CRM systems, digital marketing tools, and Microsoft Office. Smartsheet knowledge is a bonus, • Driven: Self-starter with the discipline to work independently in a remote setting, • Market Knowledge: Familiarity with NYC real estate principals, regulations, laws and the five boroughs required, • Education: Bachelor’s degree in real estate, business, finance or similar is preferred but not required What You’ll Earn • Compensation: $5,000 monthly draw against commissions, • Earning Potential: High six-figure income potential for top producers Why Join Us? This is more than just a sales job—it’s a chance to build your personal brand in one of the most competitive and rewarding real estate markets in the world. You’ll get the autonomy to build your business, the support of a collaborative brokerage team, and the mentorship to level up your career.
About the Role: We’re looking for a creative, strategic, and highly motivated Social Media & Partnerships Manager to elevate our brand presence, grow our community, and lead meaningful collaborations that expand our reach. This role blends content creation, copywriting, and partnership strategy. You’ll help build the voice of Farm to People across social media and email, writing thoughtful, engaging content that connects with our audience. You’ll also play a key role in identifying and nurturing brand partnerships. Key Responsibilities: Social Media, Content & Copywriting • Develop and execute creative social media strategies and content that align with brand goals and seasonal moments, • Write compelling, on-brand copy for social media posts, video captions, and product storytelling - on all social media platforms, • Plan and produce engaging content, including reels, short-form video, behind-the-scenes features, and user-generated content, • Write copy for marketing emails, product launches, and promotions in collaboration with the design and marketing team, • Assisted with brand photoshoots, • Work with marketing team to create video assets for advertising, • Track performance and optimize content based on insights and trends, • Utilize SEO best practices to optimize content for search engines, • Engage with our social media community through DMs, comments, likes, shares etc. Partnerships & Affiliate Marketing • Identify and build relationships with aligned brands, creators, and influencers for co-marketing and affiliate opportunities, • Manage and grow our affiliate marketing program—recruit new partners, supply creative assets, and track results, • Pitch and execute creative cross-promotions, giveaways, and collaborations, • Coordinate product seeding and co-branded campaigns, • Work with the events team to bring co-branded collaborations to life through engaging, community-focused events, • Evaluate inbound partnership opportunities and lead communications, • Collaborate with the procurement and kitchen teams to develop partnerships that bring new products to our online marketplace, • Track and analyze partnership results to inform ongoing strategy Who You Are: • 2–4 years experience in social media, brand partnerships, or affiliate marketing (bonus if in food), • Excellent copywriting skills with a knack for short-form, engaging content across social and email, • Strong visual storytelling and creative instincts, • Proficiency in end-to-end video production—from filming to final edit, • Experience with creative platforms such as Adobe Creative Suite, Canva, and CapCut, • Experience managing content calendars and publishing tools, • Highly organized, self-motivated, and able to manage multiple projects simultaneously, • You’re an outgoing go-getter, and unafraid to pitch big ideas to big names, • Passion for food, sustainability, and supporting small producers, • Keen eye for emerging trends and key voices shaping the food world, • Meticulous with an eye for detail and a talent for mastering the little things that make a big difference Compensation & Benefits: • Salary range: $65,000–$75,000 (based on experience), • Health benefits + paid time off, • Employee discount on Farm to People groceries and meals, • Opportunities to attend industry events, food festivals, and community gatherings