Chief marketing officer - Urgent
8 days ago
Inca
Bridge the gap between CAMPERLAB global brand strategy and market execution across all physical and digital channels. The role involves driving the seasonal Go-To-Market calendar, empowering retail, B2B, and e-commerce partners with the essential tools, high-impact physical activations, and brand assets needed to maximize momentum and sales worldwide. Build the seasonal Go-To-Market plan and manage its execution, in order to raise consistency and efficiency in all brand momentums or actions. - Act as the marketing liaison for B2B partners (buyers, distributors, agents). Supply them with the correct imagery, brand copy, and training guides so their sales staff knows how to sell your collection. - Ensure the e-commerce team receives the correct product descriptions, campaign imagery, and strict launch timelines to perfectly mirror global drops. - Ensure that all materials (lookbooks, product guides, pricing, imagery, and any other marketing materials) are correctly and timely executed. - BRAND-TO-MARKET LIAISON: Distribute the brand assets to all retail and digital partners. Gather feedback from the market and report these insights back to the branding team. Fluency in English, with strong communication and collaboration skills to work effectively with other functions, departments, and external stakeholders, both technical and creative profiles. - Degree in marketing, communications, graphic design, advertising, or a related field. - Proven ability to manage a wide variety of projects and ensure their proper execution on time. - Immediate start date with a flexible schedule. ● You will be part of a leading company in the fashion sector, dynamic, innovative, highly aware and committed to sustainability, with a close and inspiring working environment. We value the differences that diversity brings to our brand and uphold this as part of our company values. We aim to provide a working environment that fosters inclusion, fairness, equity, and respect for social and cultural diversity and that is free from unlawful discrimination and harassment. Our recruitment processes consider applicants without regard to gender, gender identity, sexual orientation, race, ethnicity, disabled status or any other characteristic protected by law.