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Marketing and Commercial Manager - AMT Sports Limited T/A - Amersham

Management

9 hours ago0 views

Duties and Responsibilities:

  • Lead the strategic development and execution of integrated marketing and commercial plans to drive sustained business growth, brand positioning, and revenue performance.
  • Take overall ownership of digital and e-commerce performance, ensuring continuous optimisation of user experience and conversion rates.
  • Direct the planning and delivery of multi-channel marketing campaigns across SEO, PPC, email, social media, and affiliate platforms.
  • Oversee customer engagement and retention strategies, including CRM, lifecycle marketing, and loyalty initiatives.
  • Utilise data and analytics to evaluate performance, optimise campaigns, and maximise return on investment.
  • Provide strategic oversight of online merchandising, promotional activity, and seasonal trading plans to enhance sales outcomes.
  • Interpret customer, sales, and market data to inform commercial decision-making and long-term strategy.
  • Drive commercial success through effective pricing, product positioning, and promotional frameworks.
  • Maintain accountability for sales performance, profit margins, and overall commercial viability.
  • Establish and manage high-value relationships with suppliers, brand partners, and key stakeholders to support business objectives.
  • Champion brand development, ensuring consistent positioning and impactful marketing communications.
  • Lead product launches, strategic partnerships, and high-profile marketing initiatives.
  • Shape and deliver CRM strategies focused on customer acquisition, retention, and lifetime value growth.
  • Oversee market intelligence activities, including competitor analysis and trend identification, to inform innovation and growth.
  • Manage marketing and commercial budgets with full responsibility for resource allocation and cost efficiency.
  • Deliver regular reporting on KPIs, campaign effectiveness, and commercial performance to senior leadership.
  • Foster cross-functional collaboration across e-commerce, operations, and customer service teams.
  • Lead and manage external agencies and partners to ensure high standards of delivery and execution.
  • Ensure full compliance with all relevant regulatory, advertising, and data protection requirements.



Skills/Qualifications/Experience:

  • Relevant experience in a marketing and commercial leadership role.
  • Strong strategic understanding of digital marketing channels, tools, and performance metrics.
  • Proven track record of delivering revenue growth and improving commercial performance.
  • Highly developed analytical, organisational, and strategic thinking capabilities.
  • Excellent leadership, communication, and negotiation skills, with the ability to influence stakeholders at all levels.
  • Relevant Bachelor’s or Master’s Degree.
  • Experience
    Required
  • Employment
    Full-time
  • Salary
    £34,000 – £38,000 yearly

pin iconRaans Road, HP6, Amersham

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Commercial ManagerAmersham

Retail-Online sales of Sports equipments • 11-50 Employees

Hiring on JOB TODAY since April, 2026

We are specialists in racket sports and stringing, trading for nearly 30 years. We are now the largest official UK based reseller of equipment, shoes and clothing for all racket sports, including Tennis, Padel, Badminton and Squash.

Ajay  T. avatar icon
Ajay T.Active 8 hours ago
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