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We are an equal opportunity employer. We believe that talent, expertise, empathy and ambition drive our success, and we base hiring decisions solely on candidate experience and skills. We are committed to creating an inclusive hiring process. If you have specific needs or require adjustments during the recruitment process, please let us know. For our Barcelona offices we are searching for a Digital Marketing Specialist. MAIN TASKS ANS RESPONSABILITIES: Content Management: Write content for our website, focusing on conversion and SEO. Create blog posts aligned with SEO positioning strategies. Customize international materials to suit local market (Spain and Portugal). Support franchise growth with specific content (texts, landing pages, brochures). Write and adapt AI-generated texts, ensuring quality and consistency. Ensure a high level of writing quality, clarity and consistency across all digital content. Content SEO: Apply basic SEO principles: identify user search intent, optimize titles, subtitles, meta descriptions, and overall structure. Ensure website content aligns with SEO strategy. Support the optimization of website pages and blog articles following SEO best practices. Website & CMS Management: Manage and update website content using CMS platforms, mainly Word Press. Upload, edit and structure website pages, blog posts and landing pages following SEO and conversion best practices. Ensure content consistency, formatting and optimization across the website. Collaborate with external agencies or developers when required for website updates or improvements. Ability to adapt quickly to proprietary platforms and internal CMS tools, used for managing website content and digital assets. CRM, Marketing Automation & Lead Management: Support the management and optimization of the CRM platform (Hub Spot or similar). Create and manage email marketing workflows, automated campaigns and lead nurturing sequences. Maintain and update contact databases ensuring data quality and segmentation accuracy. Support the marketing and sales teams in managing leads and customer lifecycle stages within the CRM. Monitor and analyze CRM campaign performance (open rates, CTR, conversion) and suggest improvements. Ability to quickly learn and work with proprietary CRM platforms, including internal tools used for lead management, communications and newsletter distribution. Social Media (Linked In, Meta, Instagram, and You Tube): Schedule the social media content and publish according to calendar. Moderate comments and messages across the different platforms. Support to franchisees in managing and responding reviews on platforms like Google and Trustpilot. Analyze, measure, and optimize the Social Media content strategy. Email Marketing and Communication: Write newsletters and DEMs. Draft internal and franchise network communications, PR materials. Support on email marketing. Monitor campaigns and the customer loyalty program. Maintain communication with the sales team and other departments within the company. Graphic Design Support (it ́s a PLUS): Collaborate on the development of graphic design materials for social media, website, and brochures. Create simple designs using tools like Canva (or similar) when needed. Experience with Adobe tools is a strong plus. Suggest visual ideas to improve digital ad content (Google Ads, Social Ads, You Tube). SKILLS AND EXPERIENCE REQUIRED: Educational background: Degree in Marketing, Communications, ADE, Graphic Design, Engineering, Data Science, or similar. 3 years of experiencie in a similar position. Languages: Native Spanish, fluent English, Catalan (is a plus) Advanced Excel user. Analytical Mindset: Transform data into actionable insights, leveraging your strong analytical skills. Exceptional interpersonal skills including the ability to interact professionally in a multi-cultural environment with a great team work attitude; Creative vision: Explore your creative mind, devising and implementing innovative marketing strategies that stand out. Results Focus: Exhibit a results-oriented mindset, thriving both independently and as a vital team member. WHAT WE OFFER: Health Insurance. Ticket restaurant. A vibrant international environment in a continuously growing company, with many professional and personal development opportunities. Extensive training and development opportunities within the group, including access to an online learning platform. A multicultural organizational structure and team. About Fortidia Fortidia is the brand identity of MBE Worldwide S.p. A. - a company headquartered in Italy - and its affiliates. Fortidia is a global commerce enabler for MSMEs and consumers thanks to its platform including brands providing shipping, fulfillment, logistics, marketing and print solutions: Mail Boxes Etc. (outside the U. S. and Canada.), World Options, PACK & SEND, Post Net, Parcel Value, Spedingo, GEL Proximity, Alpha Graphics, Kwik Kopy Australia, Multicopy, and Print Speak. In 2024, its platform - including 3,200+ Business Solutions Centers in 57 countries with over 14,000 associates - served 850,000 business customers worldwide generating €1.45 bln (US$1.65 bln) of System-wide Gross Revenue. For more information, visit the Fortidia Group websites: fortidia.com - mbeglobal.com - mbe.it - mbe.es - mbe.de - mbefrance.fr - mbe.pl - mbe.pt - mbe.co.uk - worldoptions.com - packsend.com.au - packsend.co.uk - postnet.com - parcelvalue.eu - spedingo.com/en -gelproximity.com/en - alphagraphics.com - kwikkopy.com.au - multicopy.nl - printspeak.com

Why we will love you You’re passionate about customer‑centricity, marketing, and communication. You excel at translating marketing technology trends into meaningful solutions and thrive in agile, fast‑paced environments. You lead with purpose, inspire teams and stakeholders, to create products that customers love. With deep knowledge of global retail organizations, you bring strong leadership and cross‑functional collaboration skills to deliver outcomes that matter. You’re driven by innovation, adaptability, and continuous learning. Of course, you share and live the IKEA culture and values. To be successful, you should have proven experience in Product Management, ideally in a Product Manager role, with at least 5 years of leadership experience in best‑practice digital product development. TO SUCCEED IN THIS ROLE, YOU WILL NEED: Product Management: Strong product mindset paired with high empathy for big data. You communicate with clarity, craft compelling narratives, and gain stakeholder buy‑in across a global, agile organization. Strategic Thinking: You have a proven track record of creating and owning product vision, strategy, and OKRs. You guide product development to deliver measurable value at pace. Data‑Driven Decision Making: Strong analytical skills and a data‑driven approach to both day‑to‑day management and strategic trade‑offs. Collaboration: Demonstrated ability to engage with engineers, data analysts, designers, and peers in constructive and collaborative relationships. Proven track record of successfully creating change in complex environments. Industry Knowledge: Expertise in the MarTech landscape and SaaS solutions with a solid understanding of marketing campaign performance analysis and Marketing Return on Invest (MROI). Innovation Mindset: Passion for emerging trends and fostering a culture of experimentation and innovation. What you’ll be doing day to day As a Senior Product Manager for Marketing Intelligence & Performance, you will play a pivotal role in enabling data‑driven decision‑making at scale — empowering IKEA teams to make smarter choices, optimise investments, and deliver exceptional customer experiences. This role is central to driving our commercial agenda, supporting growth, and increasing visitation through actionable insights and marketing optimisation. You will lead the development and management of MarTech SaaS applications and co‑create digital solutions together with data and machine learning experts, business partners, and end‑users. Your work will translate marketing performance data into real‑time insights that fuel both strategic and tactical decisions across the organization – focusing on paid media and search optimisation. This is a unique opportunity to step up as a senior leader, represent our area, work on lighthouse projects, and become the voice and knowledge leader for MarTech within the organisation — making key decisions with high visibility and impact. Together with other leaders, you will shape the future of Ingka’s marketing success. IN THIS ROLE, YOUR RESPONSIBILITIES INCLUDE: Define and communicate product vision: Establish and maintain a clear product strategy and roadmap, leveraging discovery & optimisation techniques. Understand user needs: Continuously benchmark against industry standards. Research co‑worker needs and business opportunities using both quantitative and qualitative data. Use insights to solve friction points and problems in ways our co‑workers love. Set and track objectives: Collaborate on setting OKRs for several solutions, ensuring success metrics and requirements are well‑defined and measurable. Lead stakeholder engagement: Serve as the main point of contact for marketing campaign analysis, media channel optimisation, integrated search intelligence, and respective MarTech fields. Build trust and become an acknowledged partner to your stakeholders. Champion analytics: Partner with engineering, data, and machine learning experts to implement best practices for tracking, aggregating, attributing and analysing data across all marketing channels – minimising time‑to‑insight and ensuring data‑driven tactical decisions can be taken when it matters. Together as a team We’re the ones who make it possible for people to have a smarter life at home and a hassle‑free and rewarding shopping experience. Together we work to find new digital solutions for every business need to help make IKEA a great and efficient place to work. We like to think of ourselves as innovative and modern, and we believe that nothing would actually work without us. Questions and support? Let’s connect! This position is based in Madrid, Spain and applications must be submitted via our recruitment portal. Applications will be open until 23rd March 2026, we will start reviewing all applications after the closing date and so it’s likely you will not hear back from us until the end of March. For questions about the process, reach out to . DIVERSITY, EQUALITY, AND INCLUSION At IKEA, we believe equality and inclusion are essential. We welcome candidates of all backgrounds and identities, ensuring everyone can be themselves and succeed here. We look forward to your application! Internal title: Senior Product Owner #J-18808-Ljbffr

A big part of your work will be long-form writing: web and brand pages, career-site narratives, employer-brand stories, and other high-consideration content where structure, clarity, and persuasion matter as much as style.

For our Barcelona offices we are searching for a Digital Marketing Specialist. Ensure a high level of writing quality, clarity and consistency across all digital content. CRM, Marketing Automation & Lead Management: Support the management and optimization of the CRM platform (HubSpot or similar).

More About Clarity AI Clarity AI’s Founder and CEO, Rebeca Minguela, is a successful entrepreneur who has been recognized by prestigious institutions like the World Economic Forum as one of the most distinguished leaders under 40. Clarity AI has received several awards:. Clarity AI believes divers

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