Conversion Rate Optimisation Manager
12 days ago
Romford
Up to £60,000 + up to 20% bonusHybrid - London (2 days per month in Romford) I'm hiring a Customer Experience Optimisation Manager to join a growing, tech-focused insurance business and take ownership of experimentation and optimisation across the full customer journey. This is a high-impact role, owning how the business tests, learns, and improves performance across marketing and digital channels. The company A modern, fast-growing travel insurance provider operating across multiple brands, focused on delivering strong customer experiences in a highly regulated space. They sit somewhere between a tech business and a traditional insurer - meaning fast-paced, data-driven, and highly commercial. The role You'll be responsible for building and owning the experimentation strategy across the business, working across marketing, customer experience, and product teams. This is not a narrow product analytics role - it's holistic experimentation ownership across all channels. What you'll be doing • Own the experimentation roadmap and CRO strategy across the full customer journey, • Design and run A/B tests across email, website, and direct marketing channels, • Identify customer pain points and define optimisation opportunities, • Work with UX, engineering, and marketing teams to implement tests and improvements, • Analyse results and turn findings into scalable business improvements, • Build frameworks for testing, measurement, and continuous optimisation, • Drive a culture of data-driven experimentation across the businessWhat you bringMust-haves, • Strong experience working in CRO / experimentation / optimisation roles, • Proven experience owning an experimentation roadmap (not just contributing), • Hands-on experience running A/B and multivariate testing at scale, • Experience identifying customer journey pain points and driving improvements, • Strong stakeholder skills - able to work across marketing, product, and tech, • Experience with experimentation tools (e.g. Optimizely, VWO, AB Tasty, etc)Strongly preferred, • Experience in insurance, financial services, telecoms, or regulated industries, • Experience across multiple channels (email, website, direct marketing), • Background in conversion rate optimisation or digital performance, • Experience in fast-paced, commercial environments (e.g. retail, travel, eCommerce)Not the right fit if:, • You're a pure product analyst who only occasionally runs tests, • You haven't owned end-to-end experimentation strategy, • Your experience is heavily skewed toward reporting, not testingWhat they're looking for, • 5-6+ years' experience, • A confident, independent operator - able to own this function end-to-end, • Strong commercial mindset and focus on measurable outcomes, • Someone who can translate testing into real business impactThe team, • Reports into Head of Marketing / Customer Experience, • Works alongside marketing, CRM, UX, and product teams, • Dedicated CX function already in place - this role adds deep experimentation capabilityWhy this role, • Full ownership of experimentation across an entire business, • Opportunity to shape a CRO capability from the ground up, • High visibility across senior stakeholders, • Work in a fast-growing, modern insurance business, • Flexible hybrid working (only 2 days per month in office)Package, • Up to £60,000 salary, • Up to 20% discretionary bonusInterview process, • Stage 1: Intro conversation, • Stage 2: Technical + presentation (experimentation focus), • Final stage: Leadership discussion If you're someone who has owned experimentation end-to-end and wants a role with genuine autonomy and impact, this is a great opportunity.
