Digital Analytics Product Manager
hace 3 días
Santander
Take your career to the next level with Amaris Consulting as a Digital Analytics Product Manager. Become part of an international team, thrive in a global group with €800M turnover and 1,000+ clients worldwide, and an agile environment by planning the kickoff and follow up on projects. Join Amaris Consulting, where you can develop your potential and make a difference within the company. WHAT WOULD YOU NEED? ✍️ • Proven experience managing digital measurement systems and driving their functional evolution, • Expertise in digital tracking across web and mobile applications, including assessing the technical and analytical impact of new initiatives, • Solid background in defining, calculating, and optimizing KPIs and complex analytical models, • Stakeholder management experience acting as the primary liaison with corporate teams to implement standards and ensure alignment, • Strategic mindset focused on ensuring data traceability, guiding decision-making, and prioritizing functional changes, • Location: Must be open to hybrid work, requiring 1 or 2 days per week onsite in Tordera. WHAT WILL YOU DO? • Lead Measurement Strategy: Manage the proprietary digital measurement system and drive its continuous functional evolution, • Corporate Alignment: Act as the main point of contact with corporate teams to land standards and ensure absolute traceability in business decisions, • Prioritize Initiatives: Evaluate, coordinate, and prioritize functional changes and new implementations within the digital analytics roadmap, • Assess Tracking Impact: Analyze how new business initiatives affect the implementation of tracking across both web and app platforms, • Define Analytics Models: Lead the definition, calculation, and refinement of key performance indicators (KPIs) and advanced analytical models, • Ensure Data Traceability: Guarantee that all data tracking and measurement decisions maintain strict accuracy and compliance with corporate standards