Marketing Manager
il y a 1 mois
£50100–£52000 par an
Temps plein
Hornchurch
Role Overview The Marketing Manager at TM UK Trading Ltd is responsible for developing, implementing, and managing strategic marketing initiatives to promote the company’s brand, vehicle stock, and services across the UK and European markets. The role focuses on increasing brand visibility, driving sales growth, strengthening customer engagement, and maintaining the organisation’s reputation as a trusted and accredited motor trade business. The Marketing Manager works closely with senior management, sales teams, and external partners to ensure marketing activities align with the company’s commercial objectives, compliance standards, and customer-centric values. Key Responsibilities • Develop and implement comprehensive marketing strategies to promote imported Japanese vehicles, local used cars, hybrid, plug-in, and electric vehicles., • Manage and enhance brand positioning, ensuring consistency across all marketing channels and showroom locations., • Oversee digital marketing activities, including website content, SEO, online vehicle listings, email marketing, and paid advertising campaigns., • Plan, execute, and monitor promotional campaigns to support vehicle sales, finance offers, part exchange, insurance, and showroom services., • Manage social media platforms and online reputation, ensuring positive engagement and accurate representation of the company’s accreditations and certifications., • Coordinate marketing initiatives for both the London and Birmingham branches to ensure consistent messaging and regional market penetration., • Analyse market trends, competitor activity, and customer behaviour to identify new opportunities and improve campaign effectiveness., • Collaborate with sales and finance teams to align marketing strategies with sales targets and customer acquisition goals., • Manage relationships with external advertising agencies, digital platforms, and media partners., • Monitor marketing budgets, track return on investment (ROI), and prepare performance reports for senior management., • Ensure all marketing materials comply with UK advertising standards, consumer protection regulations, and motor trade best practices., • Support business growth by promoting the company’s long-standing reputation, industry memberships, and customer trust credentials.
