Marketing Manager
hace 16 días
Dunstable
Role SummaryAs the Marketing Manager, you will lead the development and execution of integrated marketing initiatives across in-store and digital channels. This role requires a highly organised, creative, and commercially driven marketing professional to help drive customer engagement, brand awareness, and sales growth.You will work closely with cross-functional teams including Buying, Digital, Finance and external agencies to ensure marketing campaigns are effectively executed and aligned with business goals.Key ResponsibilitiesIn-Store Marketing & POSOversee the end-to-end process for in-store marketing materials and POS, ensuring alignment with trading priorities.Collaborate with Buying and Marketing teams to brief, design, and produce promotional leaflets, window posters, in-store graphics, and other marketing assets.Manage third-party printer relationships, including timelines, costs, and quality control.Digital & Online MarketingLead the planning and execution of online marketing initiatives, including social media strategy, content calendars, blogs, and customer emails.Manage day-to-day activities of the marketing team to ensure timely delivery of digital content and campaigns.Monitor and report on key KPI metrics such as followers, engagement and reach.Together with the marketing team, monitor market trends and seek UGC opportunities. Collaborate with the internal teams to d...