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Summary /Objective The Marketing Art Director is a creative leader overseeing advertising campaigns and projects, ensuring innovative concepts align with goals, deadlines, and budgets. Responsibilities include managing creative teams, approving content, optimizing workflows, and presenting insights to stakeholders, driving impactful and high-quality results. Position Responsibilities and Accountabilities: Creative Leadership • Develop innovative concepts, guidelines, and strategies for campaigns., • Revise and approve content to ensure high-quality output., • Supervise the creative team’s work and maintain excellence in all deliverables., • Lead the ideation, design, and execution of marketing campaigns from concept to completion., • Collaborate with internal teams to develop and present creative proposals and ensure alignment with campaign objectives., • Oversee the creation of assets for social media, email, websites, advertising, product launches, and events., • Align project goals with deadlines and budgets., • Collaborate with executives to establish objectives and project direction., • Present project outcomes and insights to clients and stakeholders., • Recruit, train, and mentor team leads., • Foster a culture of innovation and continuous improvement., • Involved in initial creation of annual, quarterly, and monthly budgets., • Oversee and manage the creative department’s budget. Qualifications and Competencies: • Expert knowledge of traditional and digital marketing, content marketing, and social media marketing, • Experience using data analytics software for research, • Excellent communication and presentation skills, • Microsoft Excel proficiency, • Adobe Acrobat (Editing/Managing PDF Documents), Adobe Photoshop and Adobe InDesign Education and Experience: • Bachelor’s degree in Graphic Design, Fine Arts, Marketing, or a related field, • 10+ years working in a similar role

ABOUT THE JOB We are seeking a detail-oriented and creative Assistant Designer to support our design and product development team in bringing seasonal concepts to life. In this role, you will collaborate closely with design, product development, and production teams to develop catalogs, prepare artwork and technical assets, and help manage the flow of design information throughout the product lifecycle. The ideal candidate has a strong eye for design, solid organizational skills, and the ability to work efficiently in a fast-paced environment while maintaining brand consistency and meeting deadlines. Job Title Assistant Designer Job Purpose The Assistant Designer plays a key supporting role in the creative and product development process by assisting in the development and execution of seasonal design initiatives. This role works closely with the Design, Product Development, and Production teams to help produce seasonal catalogs, prepare technical and artwork assets, and support communication with vendors. The Assistant Designer contributes to the overall visual direction of the brand while ensuring design work aligns with brand standards, timelines, and production requirements. This role demands a keen eye for detail, a strong sense of creativity, and the ability to thrive in a dynamic, fast-paced environment. Duties and Responsibilities • Assist in the design and layout of seasonal catalogs for mainline and wholesale assortments., • Assist with graphic placement guides for apparel and accessories across multiple product categories., • Coordinate with the marketing and e-commerce teams to provide accurate artwork files, product visuals, and design assets., • Help organize and archive past seasonal artwork, graphics, and production files for future reference., • Help track design updates, revisions, and approvals across multiple seasonal projects., • Utilize the PLM system to input, update, and manage product information, including tech packs, artwork files, colorways, and style details throughout the development process., • Create and update flat sketches, including stitch and seaming details, for catalogs and technical packs., • Review color strike-offs and help communicate feedback to vendors., • Scale graphics for multiple size ranges, including Toddler, Youth, and Adult., • Maintain organized and consistent communication with vendors regarding graphics, artwork updates, packaging, and design specifications., • Help build and organize seasonal color palettes and product outlines., • Assist in custom project graphic development as needed, • Work within Adobe Creative Suite, including Photoshop, Illustrator, InDesign, and After Effects, to execute and support design deliverables. Requirements: • Bachelor’s Degree in related field, • 2-3 years apparel design experience, • Excellent verbal and written communication skills., • Excellent organizational and time management skills., • Expertise in Microsoft Office Suite (Word, Excel, PowerPoint, etc.), • Ability to communicate effectively in English, • Full-Time, exempt., • Normal working hours are from 9:00 a.m. to 5:30 p.m., Monday through Friday; must be flexible to work evenings and occasional weekends., • Location: Plainview, NY ABOUT US GOAT USA, founded on Long Island in 2016, is a dynamic athletic lifestyle fashion brand known for delivering high-quality products and a customer-first experience. Our brand embodies the aspirational motto, “Ordinary People Do Extraordinary Things,” represented by our iconic logo, Chuck the GOAT. We inspire everyone to be the GOAT! Our growth is fueled by strong connections, whether through live event pop-ups across the country, our e-commerce website, brick-and-mortar stores, or partnerships with leading retailers in the industry. With a team of over 150 employees (and growing), GOAT USA fosters a culture of innovation, collaboration, and camaraderie, making it an exciting place to work and grow. Please visit our Instagram at @goatusa and our website, for a better understanding of the brand, product line, and founder’s story. Full Time U.S. Employee Benefits Include • Paid vacation and sick time, • Paid Holidays, • Weekly free lunch, drinks, & snacks, • Health Insurance, • DCA/ FSA account, • Employee discount, • And more Life at GOAT USA Life at GOAT USA is dynamic, fun, and welcoming, where every team member contributes to our energetic and collaborative culture. We believe in celebrating our team with perks like free lunch once a week, complementary drinks and snacks, and generous discounts on all GOAT USA products. Join us and be part of a company that values passion, creativity, and community! Equal Employment Opportunity Statement GOAT USA is proud to be an equal opportunity employer. We are committed to equal employment opportunity regardless of race, sex, religion, national origin, sexual orientation, age, citizenship, marital status, disability, gender identity, veteran status or any other basis protected by law. GOAT USA considers all qualified applicants regardless of criminal histories, consistent with legal requirements.

WHO WE ARE LOOKING FOR We are seeking a motivated and detail-oriented Assistant/Associate Designer to join our Apparel / Softgoods team, supporting Apparel and Swimwear across both Men’s and Women’s. This role focuses on supporting the design and development of performance-driven apparel and swimwear and requires a passion for sport, product creation, and innovation, along with strong organizational skills, clear communication, and the ability to manage multiple tasks in a fast-paced environment. The ideal candidate is eager to learn and grow, with the ability to translate ideas into clear visual concepts while supporting the broader design vision. You have a strong interest in performance apparel, an understanding of sport culture, and a keen eye for detail. You will assist in bringing design concepts to life through strong execution, collaboration, and a willingness to take initiative. Through research, market awareness, and consumer insights, you will help support the creation of relevant and innovative product solutions aligned with business goals. This role requires both creative thinking and strong attention to detail throughout the design and development process. You are collaborative, curious, and proactive—passionate about performance apparel and excited to contribute to a growing and dynamic design team. WHAT YOU’LL WORK ON • Support the design team across Running, Training, and Swimming categories., • • Assist in identifying product opportunities through research, trend analysis, and competitive benchmarking., • Partner with cross-functional teams (development, merchandising, production) to support execution and timelines., • Assist in preparing presentations, boards, and materials for internal reviews., • Contribute to seasonal concepts, product narratives, and design direction., • Support wear testing, sample reviews, and product feedback processes., • Bachelor’s degree in Apparel or Fashion Design, or related field (or equivalent experience)., • 1-4 years of relevant apparel design experience (internships included)., • Basic understanding of garment construction, materials, and fit., • Familiarity with performance fabrics and trims is a plus., • Ability to sketch and support technical design packages (Adobe Illustrator preferred)., • Strong attention to detail and organizational skills., • Ability to take direction and apply feedback effectively., • Strong communication skills and team-oriented mindset., • Ability to manage multiple tasks and meet deadlines., • Interest in performance apparel, sport, and active lifestyles., • Proficiency in Adobe Creative Cloud (Illustrator, Photoshop)., • Portfolio required, showcasing design process, creativity, and technical skills.

Summary /Objective This is an exciting opportunity to join a fast-growing and evolving team, supporting the execution of swim prints and performance apparel graphics. This position supports the Senior Textile Artist and Senior Graphic Artist in executing performance apparel graphics and prints. The brand aesthetic is tough, technical, and athletic, and this role is key in bringing that vision to life through production-ready artwork. This is a highly technical, detail-oriented role focused on color separation, file preparation, and production execution for both graphic tees and textile prints. The ideal candidate is proficient in Photoshop and Illustrator, with a strong understanding of print production processes and the ability to translate creative direction into accurate, factory-ready files. Position Responsibilities and Accountabilities: • Support the Senior Textile Artist and Senior Graphic Artist in executing prints and graphics from concept through pre-production., • Prepare production-ready artwork for apparel and swim prints and graphic tees, including file setup, organization, and accuracy checks., • Assist in print creation and development, including adjusting artwork on the given direction within deadlines., • Cleaning, resizing, scaling, and indexing prints for wet, screen, or digital prints., • Must be able to manipulate original artwork into repeats and adjust according to design instructions and fabric mill limitations., • Prepare and package files for production, ensuring proper formatting, color standards, and technical specifications are met., • Work closely with design leads to execute engineered prints and graphic placements., • Ensure color consistency and accuracy across all production-ready print and graphic assets., • Organizing and maintaining artwork files according to department procedures., • Other Duties – Please note that this job description is not designed to cover or contain a comprehensive listing of activities, duties, or responsibilities that are required of the employee for this job. Duties, responsibilities, and activities may change at any time, with or without notice. Qualifications and Competencies: • Strong technical proficiency in Adobe Illustrator and Photoshop., • Solid understanding of color separation and print production processes., • Ability to follow creative direction and execute with precision., • Strong attention to detail, especially in file setup and production accuracy., • Understanding of textile repeats, scaling, and garment placement., • Highly organized, with the ability to manage multiple deadlines in a fast-paced environment., • Strong communication skills and team-oriented mindset., • Portfolio demonstrating production-ready work, including prints repeats, and/or graphic tee files. Education and Experience: • 3-5+ years of experience in apparel textile design or graphic production., • Bachelor’s Degree in Textile Design or related field.

Role Overview TYR is hiring a Creative Director to lead and execute the brand’s creative vision across campaigns, product storytelling, content, and digital experiences. This is a hands-on, builder-leader role for a creative who combines taste, execution, strategic thinking, and a strong understanding of how brand building and commerce work together to drive long-term growth. This is not a purely managerial role. You will be expected to create, direct, and ship, while also thinking systemically about how creative scales across brand, product, and commercial channels—supported by modern tools, platforms, and emerging technologies. In the near term, success means raising creative quality, clarity, and consistency across all channels. Longer term, success means building the creative operating model, systems, and standards that allow TYR’s creative function to scale without sacrificing performance credibility or commercial impact. Creative Vision, Brand Strategy & Commercial Alignment • Own and evolve TYR’s creative vision across campaigns, product storytelling, social, eCommerce, retail, and brand moments., • Translate brand and business strategy into clear creative systems that support both brand equity and commercial growth., • Ensure creative supports key commercial objectives including product launches, category expansion, and channel performance., • Protect and advance TYR’s visual and narrative standards across footwear, apparel, swim, and training categories. This is a player-coach role. You will personally contribute to the work and set the creative bar through example. • Photography (product, athlete, editorial, location), • Videography (short-form, long-form, documentary-style), • Writing (campaign copy, scripts, VO, narrative framing, brand manifestos), • Directing (athletes, creators, editors, photographers), • Editing (video and/or photo — not necessarily full-time, but capable when needed), • Step in to execute when timelines are tight or resources are constrained, • Lead creative development for major footwear, apparel, and swim launches with a clear understanding of how storytelling drives demand and conversion., • Partner closely with Product, Athlete, and E-Commerce teams to build narratives that move seamlessly from brand inspiration to purchase., • Ensure product storytelling is technical, credible, and athlete-driven — never hype-led., • Design campaign systems that scale across hero content, social, PDPs, performance media, and retail environments., • Leverage AI-enabled tools to improve creative velocity, iteration, testing, and personalization without compromising brand integrity., • Partner with Marketing, E-Commerce, and Analytics teams to align creative with performance data, CRO insights, and consumer behavior., • Help define how emerging technologies (AI-assisted ideation, asset versioning, testing frameworks, content automation) fit into TYR’s creative workflow., • Ensure creative teams are equipped with modern tools and processes that support speed, scale, and consistency., • Lead, mentor, and develop the creative team with clear expectations and accountability., • Raise quality, speed, and strategic clarity of output., • Identify gaps in skills, tools, or workflows that limit creative and commercial effectiveness — and solve for them., • Help design the creative org structure, production model, and operating cadence as the business grows., • Work in close partnership with Product, Athlete Partnerships, E-Commerce, Sales, and Marketing., • Collaborate with the CEO and Head of Marketing on vision-level creative and brand decisions., • Own day-to-day creative execution while contributing to broader strategic and commercial conversations., • Manage and collaborate with external agencies, production partners, and freelancers selectively and effectively. What Success Looks Like (First 90 Days) • Clear lift in creative quality, consistency, and confidence across all brand and commerce channels., • TYR campaigns feel unmistakably TYR — disciplined, cinematic, performance-led., • Creative decisions reflect a strong understanding of both brand equity and conversion impact., • Improved alignment between campaigns, PDPs, and performance media., • A creative function that is proactive, commercially fluent, and strategically aligned. Ideal Background & Experience • 8–12+ years in creative leadership roles within performance sport, athletic apparel, or footwear., • Experience operating inside a brand with close proximity to eCommerce and retail channels., • Strong understanding of how creative influences demand generation, conversion, and brand equity., • Demonstrated ability to think strategically across brand, product, and commerce., • Proven ability to ship high-quality work under real-world constraints., • High-level creative taste grounded in performance and authenticity., • Hands-on experience across photography, video, writing, and directing., • Strategic thinker who understands creative’s role in driving commercial outcomes., • Comfort integrating data, AI tools, and technology into creative workflows., • Strong communicator able to align creative, commercial, and technical stakeholders., • Experience building content systems for eCommerce (PDPs, CRO, performance assets)., • Experience with AI-assisted creative or automated content workflows., • Documentary or long-form athlete storytelling experience., • Footwear or product-heavy campaign leadership., • Experience building or restructuring creative teams., • Experience working with elite athletes or performance institutions.

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