Account Manager, eCommerce & Retail Media – FMCG
hace 4 días
Barcelona
• Develop and own eCommerce retail media management across a portfolio of brands, • Build eCommerce fundamentals across portfolio brands, • Identify opportunities to accelerate online sales, improve digital shelf performance, and enhance brand visibility, • Provide strategic recommendations based on market trends, retailer developments, competitor performance, and client performance, • Build strong relationships with client stakeholders and act as a trusted eCommerce advisor, • Lead creation, optimisation, and ongoing management of product content across retailer websites and marketplaces, • Ensure product pages are accurate, consistent, and aligned with brand guidelines and retailer requirements, • Monitor content performance and implement improvements to drive discoverability and conversion, • Coordinate content updates, product launches, seasonal campaigns, and promotional activities, • Plan, activate, and optimise Retail Media campaigns across key retailer networks, • Monitor campaign performance and identify optimisation opportunities, • Collaborate with media agencies and retailers to develop performance dashboards, • Develop and maintain dashboards providing actionable eCommerce business insights, • Analyse sales, content, search, and media performance data to identify growth opportunities, • Translate complex data into clear recommendations and strategic actions, • Lead regular business reviews and performance presentations with clients, • Coordinate cross-functional creative and production teams, • Develop monthly plans for always-on optimisation and seasonal campaigns, • Manage timelines, priorities, and deliverables across multiple projects, • Ensure projects are delivered on time, within scope, and to high quality standards, • Foster collaboration among client teams, retailers, media partners, and Dragons stakeholders, • Previous experience in digital commerce, eCommerce, or eCommerce marketing, ideally within the FMCG industry, • Hands-on experience collaborating with major Spanish retailers and marketplaces, including Amazon, Carrefour, Alcampo, and El Corte Inglés, • Good understanding of Retail Media ecosystems, eCommerce analytics, and performance measurement, • Experience managing multiple brands, categories, or product portfolios, • Strategic thinking with strong commercial acumen, • Deep understanding of eCommerce and digital shelf best practices, • Retail Media planning and optimisation expertise, • Strong analytical and data storytelling capabilities, • Excellent presentation and communication skills, • Stakeholder management and influencing skills, • Strong project management and organisational abilities, • Results-oriented mindset with high attention to detail, • Ability to thrive in a fast-paced, client-centric environment, • Spanish mandatory, • Catalan preferably, • English preferably, • Any other language is a plus Demonstrates expertise in eCommerce management, including Retail Media planning and optimisation, data analysis, and stakeholder engagement. Proven ability to drive online sales and enhance brand visibility through strategic recommendations and effective project management. • ECommerce Management, • Retail Media Planning, • Data Analysis, • Stakeholder Management, • Project Management, • ECommerce Marketing, • Digital Shelf Best Practices, • Performance Measurement, • Content Optimisation, • Sales Analysis, • Market Trend Analysis, • Campaign Performance Monitoring, • Data Storytelling, • Brand Management, • Retailer Collaboration, • Strategic Thinking, • Commercial Acumen, • Presentation Skills, • Communication Skills, • Organisational Abilities, • FMCG Industry, • Spanish Retailers, • Amazon, • Carrefour, • Alcampo, • El Corte Inglés, • Client-Centric Environment, • Cross-Functional Collaboration, • Seasonal Campaigns, • Promotional Activities, • Performance Dashboards, • ECommerce Analytics, • Retailer Networks, • Content Management Systems, • Project Management Tools #J-18808-Ljbffr