Growth Marketing Lead (Gaming / Poker)
4 days ago
Monturque
You like Digital Marketing ? You like innovation ? You want to play an important role in a dynamic team ? Si sus habilidades, experiencia y cualificaciones coinciden con las de esta descripción del puesto, no demore su solicitud. This role is not for everyone. It is a great fit if you: • Think fast and solve problems independently, • Are comfortable working fully in English, • Have strong experience in digital/growth marketing, • Understand modern acquisition channels and platforms, • Have a real interest in poker (rules, ecosystem, culture) Oxtaz is a fast-growing startup aiming to become a leader in the online gaming industry, with a strong focus on poker. We are currently building a next-generation educational poker platform (SaaS) called OptimusPoker and have recently opened our office in Malaga. We operate like a startup: fast, ambitious, and hands-on. Everyone takes ownership and contributes directly to growth. The Role : Senior Digital Marketer (poker, gaming) We are looking for a Senior Digital Marketer who can drive execution and growth , not just strategy. You will work with the CEO and our marketing officer to define marketing direction and will be responsible for organizing, launching, and scaling campaigns . A key current challenge is creative production bottlenecks . While this role is primarily focused on marketing execution, it is a strong plus if you can produce visual assets yourself or efficiently manage their production . You will also collaborate closely with a junior marketer and ensure smooth day-to-day marketing operations. You will recruit and manage freelancers and subcontractors. What You'll DoStrategy to Execution • Translate company objectives into actionable marketing plans, • Organize and execute campaigns across multiple channels, • Plan, launch, and optimize campaigns across:, • Social media (Instagram, YouTube, Facebook, Twitter, TikTok...), • Paid acquisition (PPC), • SEO & content marketing, • Email & automation, • Optimize acquisition funnels and conversion performance, • Identify and resolve creative bottlenecks, • Coordinate or produce marketing assets such as:, • Social media creatives & ads, • Blog visuals, • Landing pages, • Presentations & brochures (PDFs), • Web banners & thumbnails, • Short-form videos (Reels, Shorts, TikTok) Team Collaboration • Work punctualy with the CEO on direction and priorities, • Collaborate with and support a junior marketing profile on daily basis, • Track and analyze campaign performance (Google Analytics, etc.), • Implement tracking, tools, and reporting, • Strong experience in digital marketing (5+ years preferred), especially growth marketing, Hook method, AARRR framework, • Proven ability to execute campaigns end-to-end, • Hands-on knowledge of modern platforms (YouTube, Meta, TikTok, etc.), • Strong organizational and execution skills, • Excellent English (written and spoken), • Experience in online poker or gambling or modern online industries, • Ability to create marketing assets (design, video, or basic editing),, • OR strong experience managing creative production, • Experience with tools like Canva, Adobe Suite, Figma, CapCut, Semrush, Grammarly, HeyGen, Google suite, ActiveCampaign, etc., • Knowledge of the online poker industry and culture, • Builder mentality: you make things happen, • Execution over theory, • Ownership and accountability, • Structured thinking aligned with business goals, • Competitive salary (fix depending on profile and experience + performance bonus), • High-impact role with direct exposure to company growth, • Close collaboration with the CEO, • Startup environment with fast learning This role is for someone who: • Enjoys both thinking and doing, • Can execute and organize , not just strategize, • Is comfortable wearing multiple hats in a startup