Marketing Strategist (Go-to-Market & Content)
5 days ago
Sant Cugat del Vallès
Intracon Marketing Solutions is a global agency that helps B2B companies achieve their goals with creative marketing and sales solutions for large corporations in the technology sector. We are part of Intracon, together with Intracon Consulting. We are IN: INnovative, INfluential, INtrepid, INcisive and INgenious. Are you IN? We are looking for a Marketing Strategist who connects strategy with execution. Someone who takes the client’s challenge, truly understands it, and builds the direction and the narrative of each project, and who can also turn it into content that works. We are not looking for someone who only coordinates, nor someone who just writes nicely, but someone who thinks the strategy and makes it real. We want a profile with their own judgment, able to challenge the client with tact and to push the work toward business impact, not just on-time delivery. About the role • Dedication: Full-time, • Location: Sant Cugat del Vallès (Barcelona), • Length: Permanent, • Work model: Flexible, combining in-office work with teleworking What you will do Reporting to Management, your main responsibilities will include: • Take the client’s challenge, question the brief, and define the approach and objectives of each project., • Build the strategy and the narrative, and write the core content, delegating only the peaks to a copywriter., • Work side by side with the design team and the project managers so the strategy and the brief translate well into execution, and validate that the result answers the client’s need before delivery., • Be the strategic point of contact with the client, bringing judgment and managing the relationship., • Ensure that what we deliver answers the brief and creates impact, not just that it is well executed., • Integrate AI into your workflow as an everyday tool. Background & Skills • 6 or more years in B2B marketing strategy (agency, consulting or in-house), with cases where you originated the approach, not just executed it., • Real client-facing experience and relationship management., • Excellent, versatile writing in Spanish and English: you write the important content yourself., • Feel and experience for go-to-market processes (narrative, value props, channel adaptation)., • C1-level English (international environment and technology accounts)., • AI integrated into the way you work., • Highly valued: tech environment, large B2B technology accounts, and close work with design teams. We are looking for a way of working that we recognize right away: judgment to read the client’s business and turn it into the right approach, the ability to propose and defend ideas, and ownership of the result from start to finish. This role is probably not for you if • You come from purely operational or execution marketing, without having defined strategy., • You are looking for a role that only coordinates, without getting your hands into the content., • You prefer not to have direct client contact. What we offer • A role with real strategic weight in a company undergoing transformation., • EOS/Traction methodology: clear objectives and a well-defined work rhythm., • Benefits: Pluxee (meals and transportation), access to Urban Sports, and recognition for length of service., • Flexible hybrid work model (in-office and remote)., • A positive, inclusive, and collaborative team culture., • A well-located, modern office space with natural surroundings., • Multicultural environment with colleagues from around the globe., • Free language training with native-speaking instructors., • Access to wellness and team-building activities. Diversity & Inclusion at Intracon We are proud to be an equal opportunity employer. We celebrate diversity and are committed to creating an inclusive environment for all. We hire and promote based on merit, potential, and the unique perspectives each person brings, regardless of background, gender, age, disability, or origin. Interested? Send us your application and tell us why you are IN. Due to the volume of applications, we will contact only those selected for interview. Thank you for your interest and time.
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