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Content producer and creative strategist - By Narjis Clinic

Ventas y Marketing

hace 4 horas36 vistas

Role summary
We’re looking for a hands-on Content Producer + Creative Strategist to grow a London aesthetics clinic and training academy through high-performing short-form content. Your job is to consistently bring strong hooks + subjects, turn them into a clear weekly/monthly plan, and drive the creation of educational, “viral-style” posts that convert intobookings and course enquiries.
Key outcomes (what success looks like)
A steady pipeline of scroll-stopping hooks and content subjects
Faster, smoother content production (less chasing, fewer delays)
Consistent posting with content that is on-brand,educational, and built for reach + conversions
Core responsibilities

  1. Hooks, subjects, and content ideas (primary focus)
    Create and maintain a weekly Hook Bank tailored to aesthetics (myth-busting, before/after education, mistakes to avoid, FAQs, trend reactions).
    Present hook + subject combinations ready for filming (example: “Stop doing this after Botox” + aftercare mistakes).
    Turn clinic FAQs, objections, and trending topics into strong angles designed to perform.
    Write short outlines for each Reel: hook, key points, CTA(book consult / DM / course enquiry).
  2. Content strategy for growth + conversions
    Build content around clear pillars: education, authority, results, behind-the-scenes, student outcomes, offers (as needed).
    Spot what’s working and double down (repeat winning formats, series, and hooks).
    Propose repeatable weekly series (e.g., Myth of the Day, Aesthetics Mistakes, Consultation Truths).
  3. Content production + planning (execution)
    Create a weekly and monthly content plan (ideally 2–4 weeks ahead).
    Coordinate filming days: what we’re filming, in what order, and what’s needed (props, before/after permissions, etc.).
    Turn raw ideas into a production-ready list so filming is fast and simple.
  4. Packaging + performance direction (viral mechanics)
    Give clear direction to the editor on pacing, captions style, cut points, b-roll needs, and retention moments.
    Ensure each post has: a strong first 1–2 seconds, clear value, and a direct CTA.
    Review drafts quickly and request edits based on performance principles (clarity, speed, hook strength).
  5. Posting support (optional depending on team)
    Work with the social media manager to schedule posts, write/approve captions, and ensure consistency.
    Recommend posting frequency/timing based on performance, not guesswork.
    Weekly deliverables (example)
    15–30 new hooks (with subjects) added to a shared Hook Bank
    5–10 Reel outlines ready to film
    1 weekly content plan (what’s being posted and why)
    Feedback on edits focused on retention and clarity
    Required experience / skills
    Proven experience growing accounts with short-form content (IG Reels/TikTok/Shorts).
    Strong copy instincts: hooks that feel natural, not cheesy.
    Understands viral structure: hook, retention, pattern breaks, payoff, CTA.
    Organized and fast: can keep production moving and hit deadlines.
    Comfortable working with a medical/aesthetics brand (professional, compliant tone).
    Nice to have
    Experience in aesthetics/beauty/wellness content.
    Basic design sense for covers/carousels (not required if we have a designer).
    Ability to interpret analytics (saves, shares, watch time, retention).
    Working style
    Proactive and quick: brings ideas without being chased.
    Collaborative: works closely with the founder (on-camera expert), editor, and social media manager.
    High standards: on-brand, clear, and consistent.
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¡Jassim N. de By Narjis Clinic está entrevistando a personas como tú para este puesto hoy! ¡Muéstrale tu interés!
  • Experiencia
    Se requiere
  • Idiomas
    Inglés – Avanzado
  • Jornada
    Completa
  • Salario
    500 £ – 800 £ mensual
  • Extras
    Yes depending on quality of work
  • Inicio
    Incorporación inmediata

pin icon17 Thayer Street, W1U 3JX, London

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Especialista en Redes SocialesLondon

Beauty salon, Spa • 1-10 empleados

En JOB TODAY desde diciembre, 2025

An aesthetic clinic

Company photo #1
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Jassim N.Activo hace 29 minutos
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