Brand Manager - Jazwares Iberia
9 hours ago
Bilbao
As Brand Manager, you will be responsible for leading and developing the company's brand portfolio across Iberia (Spain and Portugal), defining and implementing 360° marketing strategies to strengthen brand positioning, maximize performance, and drive sustainable growth. This role requires a strong customer focus, leadership skills, strategic thinking, and a deep understanding of the market, particularly within categories targeting children and families. Reporting directly to the Marketing Director, you will have full ownership of your assigned brands and product categories, working closely with the Sales team, external agencies, and key business partners.Your key responsibilities will include- Defining and implementing brand and marketing plans for Spain and Portugal.- Managing the launch and development of new brands and products.- Developing and overseeing TV and digital marketing strategies across YouTube, influencer marketing, Amazon Ads, Instagram, TikTok, Facebook, and Twitch.- Coordinating in-store marketing initiatives and developing promotional materials to support sales.- Managing marketing budgets and monitoring campaign performance.- Conducting market, sales, category, and competitor analysis to identify growth opportunities.- Leading relationships and negotiations with external agencies.- Preparing and delivering presentations to clients and other key stakeholders.- Working closely with the Sales team to ensure the successful execution of marketing strategies and the achievement of business objectives.What We Are Looking ForA minimum of 4 years of overall work experience, with at least 1 year of previous experience as a Brand Manager.University degree in Marketing, Advertising, Business Administration (ADE), or related disciplines.Strong analytical and strategic skills.A high level of English is a requirement.- Knowledge of Portuguese.- Previous experience in the toy or entertainment industry.This job description is intended to outline the primary duties and responsibilities of the role and is not an exhaustive list of all tasks that may be required. Duties, responsibilities, and activities may be varied, or new ones assigned, from time to time in line with business needs and the scope of the position.What we offerThe base salary may vary based on experience, role tenure, performance, industry, and location. Eligibility for the annual performance incentive may apply. Jazwares is a multi-state employer, so the salary range may not apply to other states.Our benefits package includes Private Medical Insurance, Death in Service insurance, EAP, and pension.Our work environment provides a flexible work schedule that includes a Monday through Thursday on-site, with an optional WFH on Fridays, up to 20 fully remote workdays each year, and Time Off for vacation.Reasonable AccommodationsTo perform this job successfully, an individual must be able to perform each essential duty satisfactorily. Reasonable accommodations may be made to enable qualified individuals with disabilities to perform the essential functions.JAZWARES is an equal opportunity employer and does not discriminate in employment on the basis of race, color, sex, religion, national or ethnic origin, citizenship status, ancestry, disability, age, military status, marital status, sexual orientation, or any other characteristic protected by law. Jazwares is committed to providing reasonable accommodation for individuals with disabilities in employment, its services, programs, and activities.#J-18808-Ljbffr