Digital Marketing Performance Manager
hace 12 días
Huddersfield
Senior Digital Marketing Executive - Huddersfield Hybrid working - 2 days in the office Joining a mid-size marketing team within a growing business, this role takes ownership of Digital Marketing activity, with a focus upon: • 2 Company websites, including a re-launch project, • User experience, SEO, performance metrics, • Digital marketing campaigns, • CRM integration project, • Lead conversion & generation, analytics Responsible for: • Digital marketing strategy - including websites, SEO, digital campaigns, lead generation, • Running, maintaining and improving the digital marketing activities, • Large-scope project work - supporting a website re-launch, • Monitoring integrated digital marketing analytics across all websites, providing insights and recommendation to ensure optimised activity and user engagement, • Management of company-wide integration of CRM for lead retrieval, • Scope and review relevant KPIs throughout campaigns and projects, • Play an active part in generation of ideas, • Manage and create content where appropriate Skills & experience required: • At least 5 years' in a marketing role, • 3 years' digital marketing experience, • Experience in web marketing and digital analytics, • Pro-active work style