Marketing Product Manager
3 days ago
East Hanover
Job Description SUMMARY We are seeking a dynamic Marketing Product Manager to oversee a portfolio of products and ensure strategic alignment with company objectives. Reporting to the Marketing Director, this role is responsible for product launches, market planning, brand messaging, and sales strategy development. The Product Manager will play a key role in developing marketing campaigns, collaborating with key opinion leaders (KOLs), managing advisory boards, and supporting the salesforce through training and analytical insights. This position requires close collaboration with internal and external stakeholders to drive product performance and market success. RESPONSIBILITIES • Develop and execute healthcare professional marketing strategies., • Lead new product planning and launch initiatives., • Conduct market analysis to support strategic decision-making and actionable recommendations., • Design and implement promotional and non-promotional marketing materials., • Act as the primary liaison for marketing agencies., • Plan and manage industry conferences and events., • Cultivate and maintain relationships with key opinion leaders (KOLs)., • Organize and execute speaker programs and advisory boards., • Oversee salesforce training to ensure effective product positioning., • Collaborate cross-functionally with sales, market access, medical affairs, regulatory, and commercial operations teams., • Strong expertise in product marketing within pharma or medical devices., • Deep understanding of market dynamics, data analytics, and competitive intelligence., • Demonstrated success in strategic and operational marketing initiatives., • Excellent problem-solving skills and project management experience., • Ability to manage timelines, prioritize tasks, and meet deadlines., • Effective collaborator with outstanding interpersonal and stakeholder engagement skills., • Strong capabilities in developing presentations, data analysis, and storytelling., • Advanced negotiation and influencing skills., • Exceptional written and verbal communication abilities., • Entrepreneurial mindset with a proactive approach to challenges., • High proficiency in Excel and PowerPoint preferred., • Bachelor’s degree required (MBA or advanced degree preferred)., • 5+ years of marketing experience with at least 2 years in wound care, therapeutic skincare, medical devices, surgical products, or pharmaceuticals., • In-depth knowledge of FDA regulations and PhRMA guidelines., • Proven experience in product launches.Company DescriptionWith over thirty-five years of Recruiting, Staffing and HR Consulting experience providing nationwide service to many of the largest organizations in the country, Spectrum has achieved a level of experience and expertise that benefits our clients, candidates and contractors. Through an in depth analysis of our client’s organization, we develop an understanding of the skills and experience required for the successful candidate or contractor. EXPERTISE: Our Staffing Consultants are specialists in Human Resources, Scientific/Medical Device, Engineering, Insurance and Business Operations placement. STAFFING OPTIONS: Spectrum offers a number of staffing options including, Direct Hire, Contract, Temp, Retained Search, Recruiting Process Outsourcing (RPO) and Pay-Rolling (Payroll Transfer). CANDIDATE COMMITMENT: Spectrum is committed to working with the top candidates and contractors in the country and developing a working relationship with them to secure the career opportunities that will match their skills, experience and personal aspirations. OPEN POSITIONS: To apply online for our career opportunities go to our job board. SPECIALTIES: Areas of specialization include: Human Resources, Scientific/Medical Device, Engineering, Insurance and Business Operations placement.With over thirty-five years of Recruiting, Staffing and HR Consulting experience providing nationwide service to many of the largest organizations in the country, Spectrum has achieved a level of experience and expertise that benefits our clients, candidates and contractors. Through an in depth analysis of our client’s organization, we develop an understanding of the skills and experience required for the successful candidate or contractor. \r\n\r\nEXPERTISE: \r\nOur Staffing Consultants are specialists in Human Resources, Scientific/Medical Device, Engineering, Insurance and Business Operations placement. \r\n\r\nSTAFFING OPTIONS: \r\nSpectrum offers a number of staffing options including, Direct Hire, Contract, Temp, Retained Search, Recruiting Process Outsourcing (RPO) and Pay-Rolling (Payroll Transfer).\r\n \r\nCANDIDATE COMMITMENT: \r\nSpectrum is committed to working with the top candidates and contractors in the country and developing a working relationship with them to secure the career opportunities that will match their skills, experience and personal aspirations.\r\n\r\nOPEN POSITIONS:\r\nTo apply online for our career opportunities go to our job board. : \r\nAreas of specialization include: Human Resources, Scientific/Medical Device, Engineering, Insurance and Business Operations placement.