Company: KINDRED UNITED OCEAN DEVELOPMENT CULTURE LTD
Location: Regus International House, Southampton International Business Park, Southampton, Hampshire, United Kingdom, SO18 2RZ
Employment: Full-time, permanent | 37.5 hrs/week
Salary: £47,000–£52,000 per year
About us
Since our founding, KINDRED UNITED OCEAN DEVELOPMENT CULTURE LTD has focused on delivering unforgettable ocean and coastal experiences—curating sailing trips, marina partnerships and ocean-culture events across the Solent, the South Coast and the Channel. We are growing and now seek a Marketing Manager to lead demand generation, brand building and digital growth.
Key responsibilities
-Develop the annual marketing strategy, budget and calendar aligned to revenue targets.
-Run multi-channel campaigns (SEO/SEM, Meta/TikTok Ads, email/CRM, affiliates, partnerships) to drive qualified leads and bookings.
-Build our brand narrative around ocean culture; plan and produce content (blogs, short-form video, photography, newsletters, landing pages).
-Manage the website & conversion journey.
-Grow and nurture social communities; work with creators, clubs, universities and tourism boards.
-Lead partnership marketing with marinas, hotels, restaurants and event organisers; co-marketing packs and seasonal offers.
-Plan and deliver on-water/open-day events and trade shows; post-event reporting.
-Own CRM journeys (welcome, cart-abandon, re-engagement, loyalty) and data hygiene.
Track KPIs (CAC, ROAS, occupancy, repeat rate, NPS) and report insights to the Director.
Requirements
-Proven experience in marketing management within leisure/tourism/sport, hospitality or lifestyle brands.
-Strong digital marketing skills: paid social/search, SEO basics, email/CRM, content and community.
-Comfortable with analytics tools (e.g., GA4, Google Ads, Meta/TikTok Ads Manager) and making data-led decisions.
-Strong stakeholder skills; able to work closely with Operations, Sales and external partners.
-Fluent English; additional languages are a plus.
ocean and coastal experiences • 1-10 Employees
Hiring on JOB TODAY since August, 2025
KINDRED UNITED OCEAN DEVELOPMENT CULTURE LTD delivers ocean experiences across the Solent, South Coast and the Channel—sailing trips, marina partners and events. We’re hiring a Marketing Manager to grow demand, brand and digital reach.
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