Junior/Mid Creative Strategist - DTC eCommerce Agency (Remote)
hace 2 días
Palma
We're M.L.O Growth, a boutique eCommerce growth agency working with ambitious DTC brands in beauty, wellness, supplements, and home. We scale brands to 6-7 figures/month through Paid Media (Meta, Google, TikTok), Creative Strategy, and Retention. Para una comprensión completa de esta oportunidad y de lo que se requerirá para ser un candidato exitoso, siga leyendo. We're hiring a Junior/Mid Creative Strategist to join our creative team on an ongoing freelance basis. This is a role where you'll learn and grow — we have a proven creative strategy framework, and we're looking for someone hungry to master it. WHAT YOU'LL DO • Develop ad concepts, angles, and hooks for Meta Ads (Facebook & Instagram) based on our creative strategy framework, • Write creative briefs that guide our designers and video editors — clear direction on messaging, visual style, audience persona, and desired action, • Analyze competitor ads and winning creatives to extract insights and identify trends in the DTC space, • Research buyer personas, pain points, and desire triggers for each brand you work on, • Support the creative testing process — propose A/B variations, new angles, and iteration ideas based on ad performance data (CTR, hook rate, CPA, ROAS), • Collaborate closely with Media Buyers, Creative Designers, and Video Editors inside our Notion-based workflow, • 1-3 years of experience in creative strategy, copywriting for ads, or a related role in DTC/eCommerce or a performance marketing agency, • You understand that creative is the #1 lever in paid media — you're passionate about what makes people stop scrolling, click, and buy, • Familiar with Meta Ads and how creatives fit into a paid media strategy (TOF/MOF/BOF, creative fatigue, testing frameworks), • Curious, coachable, and hungry to learn — we'll teach you our framework, but you need to bring the drive Required: Notion, Meta Ads Library, Google Docs/Sheets Big Plus: Foreplay, AdSpy or similar ad spy tools, Figma (basic), Motion (creative analytics), AI tools for creative ideation THIS ROLE IS NOT FOR YOU IF... • You're not comfortable receiving direct feedback and iterating quickly, • You're not interested in learning about paid media performance metrics, • Real projects with growing DTC brands (beauty, wellness, supplements, home), • 100% remote work, • Mentorship and training in our creative strategy framework — learn how top-performing DTC agencies think about creative, • Direct exposure to real ad performance data so you see the impact of your decisions, • Clear processes and a well-organized Notion workspace, • Long-term collaboration — we're building our core creative strategy team, • Your portfolio or examples — ad concepts, creative briefs, or campaigns you've contributed to (even spec work counts), • A brief note on your experience with DTC/eCommerce creative strategy (or why you want to break into it), • Pick any DTC brand you admire and tell us: what's one ad angle you'd test for them, and why? (2-3 sentences) Hay opciones de teletrabajo/trabajo desde casa disponibles para este puesto.