Position: Public Relations Officer Annual Salary: £40,000 Location: Orpington, Greater London, UK Company Overview: GLOBAL PROSPECT SAGEQUAY INTERNATIONAL GROUP LIMITED is a dynamic enterprise engaged in building project development, property management, and business support services. As an officially registered Skilled Worker Sponsor in the UK, we are committed to attracting global talent and fostering professional growth in an international environment. We are now seeking a Public Relations Officer to join our diverse team and contribute to our expanding business. Key Responsibilities: 1.Brand Image Management Develop and implement comprehensive public relations strategies to enhance the company's brand awareness and reputation across various media platforms and public channels. 2.Media & Public Affairs Coordination Build and maintain strong relationships with media outlets, industry associations, government bodies, and business partners. Handle media inquiries and assist in managing public affairs or crisis situations as needed. 3.Content Creation & Communication Draft press releases, media statements, corporate announcements, and promotional materials. Organize online and offline events to strengthen the company's presence within and beyond the industry. 4.Monitoring & Crisis Management Continuously monitor public sentiment and media coverage. Analyze potential risks and propose timely response plans to assist management in effectively handling emergent public relations issues. 5.Cross-Cultural Communication & Support Facilitate communication across multicultural and multilingual environments, supporting the company’s overseas business operations and ensuring smooth coordination with international stakeholders. We Offer: Competitive salary and benefits International career development opportunities Comprehensive training and advancement pathways Friendly and collaborative working environment
We are seeking a passionate and creative Marketing Executive to help drive brand engagement and expand our reach in the Chinese and global luxury markets. This role blends marketing expertise with a deep understanding of luxury fashion to attract high-net-worth clients, develop compelling campaigns, and stay ahead of industry trends. ** Key Responsibilities** Marketing & Campaigns - Develop and execute digital and offline marketing campaigns, including social media, email marketing, influencer collaborations, and event promotions. - Tailor marketing strategies to resonate with Chinese luxury consumers and global high-net-worth individuals. Content Creation & Brand Storytelling - Create visually striking and engaging content—including copywriting, visuals, and videos—for platforms such as WeChat, Instagram, Little Red Book (Xiaohongshu), and other digital channels. - Ensure brand messaging aligns with luxury aesthetics and high-end clientele preferences. Market & Trend Analysis - Monitor global fashion trends, competitor activity, and cultural insights to inform marketing strategies and stay ahead in the luxury industry. - Provide insights on Chinese luxury consumer behavior and emerging market shifts. Client Engagement & Collaboration - Work closely with the sales team to refine customer personas and ensure campaigns are tailored to key demographics. - Support initiatives that enhance customer loyalty and brand prestige. Data & Performance Optimization - Track and analyze campaign performance using Google Analytics, social media insights, and other data tools to measure effectiveness and optimize strategies. - Adjust marketing tactics based on data-driven insights to maximize ROI. Requirements - Education: Bachelor's degree in Marketing, Fashion, Business, or a related field. - Experience: 1–2 years in marketing, preferably in luxury fashion or premium lifestyle industries (relevant internships also considered). - Luxury & Fashion Knowledge: Strong understanding of high-end fashion brands, consumer behavior, and trends in both Chinese and global markets. - Language Skills: Fluent in English (written & spoken); Mandarin and/or Cantonese proficiency is a strong plus. - Soft Skills: - Creative thinker with a strong eye for detail and aesthetics. - Culturally aware and able to navigate the nuances of luxury consumer preferences. - Strong organizational and multitasking abilities in a fast-paced environment. Why Join Us? - Work with a team passionate about luxury fashion and international markets. - Gain hands-on experience in a dynamic and rapidly growing company. - Be at the forefront of luxury marketing strategies for high-net-worth Chinese and global clients. - Opportunity to grow within the company and refine your expertise in high-end fashion marketing.