Job Description: We are looking for a creative and results-driven Digital Marketing Expert to join our dynamic team. The ideal candidate will have a deep understanding of digital marketing strategies, e-commerce platforms, and the fragrance industry. You will be responsible for developing and executing comprehensive digital marketing campaigns that enhance our brand visibility, engage our target audience, and drive sales growth. Key Responsibilities: Digital Strategy Development: Develop and implement comprehensive digital marketing strategies aligned with business goals. Conduct market research and competitor analysis to identify opportunities and trends in the fragrance e-commerce space. Define target audiences and create customer personas to tailor marketing efforts effectively. Content Marketing: Create and oversee the production of high-quality content, including blog posts, product descriptions, videos, and social media posts. Develop a content calendar to ensure consistent and timely content delivery across all digital channels. Collaborate with the creative team to produce visually appealing and engaging marketing materials. Search Engine Optimization (SEO): Optimize website content, product pages, and blog posts to improve organic search rankings. Conduct keyword research and implement SEO best practices to drive organic traffic. Monitor and analyze SEO performance, making data-driven adjustments as needed. Pay-Per-Click (PPC) Advertising: Manage and optimize PPC campaigns on platforms such as Google Ads, Bing Ads, and social media channels. Allocate budgets effectively to maximize ROI and achieve campaign objectives. Analyze campaign performance and adjust strategies to enhance results. Email Marketing: Develop and execute email marketing campaigns to nurture leads and retain customers. Segment email lists to deliver personalized and relevant content to different audience groups. Analyze email campaign metrics and optimize for higher open rates, click-through rates, and conversions. Social Media Management: Develop and implement social media strategies to increase brand awareness and engagement. Manage and grow our presence on platforms such as Instagram, Facebook, Twitter, Pinterest, and TikTok. Create, schedule, and publish engaging content that resonates with our audience. Monitor social media trends and adapt strategies to stay current and competitive. Analytics and Reporting: Utilize analytics tools (e.g., Google Analytics, Facebook Insights, SEMrush) to track and measure the effectiveness of digital marketing campaigns. Generate regular reports on key performance indicators (KPIs) and provide actionable insights. Use data to inform and refine marketing strategies for continuous improvement. Collaboration and Coordination: Work closely with the e-commerce, design, and product teams to ensure cohesive marketing efforts. Coordinate with external agencies, influencers, and partners to amplify marketing initiatives. Stay updated on the latest digital marketing trends, tools, and best practices to keep the company at the forefront of the industry.
We are seeking a motivated and creative Part-Time Marketing Assistant to support our marketing efforts and help grow Bustronome’s presence in London. This is an exciting opportunity to work directly with the CEO and contribute to a dynamic, fast-paced hospitality brand. Key Responsibilities Assist in planning and executing digital marketing campaigns (social media, email, paid ads). Create engaging content (social posts, stories, newsletters, blog updates). Monitor and update social media channels (Instagram, Facebook, LinkedIn, TikTok). Support partnerships and collaborations with influencers, tourism boards, and hospitality partners. Assist with website updates, SEO, and analytics reporting. Conduct market research and competitor analysis. Help coordinate events, press opportunities, and promotional activities. Provide general marketing support as needed. Requirements Previous experience in marketing, social media, or content creation (hospitality/tourism background is a plus). Strong communication and writing skills. Proficiency in social media platforms and digital marketing tools (Canva, Meta Business Suite, Mailchimp, or similar). Highly organized, proactive, and able to manage multiple tasks independently. Creative mindset with attention to detail. Passion for hospitality, tourism, and customer experience.
Job Description: We are seeking motivated and enthusiastic Business Development Interns to join our dynamic team. This internship offers a unique opportunity to gain valuable insights into the business development processes of a thriving e-commerce fragrance company. As a Business Development Intern, you will work closely with our experienced team to identify growth opportunities, build strategic partnerships, and contribute to the overall expansion of our brand. Key Responsibilities: Market Research and Analysis: Conduct comprehensive market research to identify trends, customer needs, and competitive landscape in the fragrance and e-commerce sectors. Analyze data to support strategic decision-making and identify potential areas for business growth. Lead Generation and Outreach: Assist in identifying and targeting potential business partners, influencers, and affiliates. Support the creation and execution of outreach strategies to establish and nurture relationships with key stakeholders. Partnership Development: Help develop and maintain relationships with existing partners to ensure long-term collaboration and mutual growth. Assist in negotiating partnership agreements and ensuring alignment with company objectives. Sales Support: Collaborate with the sales team to identify new sales opportunities and support the development of sales strategies. Assist in preparing sales presentations, proposals, and reports to support business development initiatives. Project Management: Support the planning and execution of business development projects, ensuring timely and successful completion. Coordinate with various departments to facilitate seamless project implementation. Performance Tracking and Reporting: Monitor and track the performance of business development activities, providing regular updates and insights to the team. Assist in the preparation of reports and presentations to communicate progress and outcomes to management.
About the Role: We are a UK-based entertainment company specializing in the production of large-scale concerts, particularly for Chinese artists and audiences. We are seeking a dynamic and bilingual Press Officer to lead media communications and public relations for our concerts and touring projects. The ideal candidate will be fluent in both Mandarin and English, with a passion for music, storytelling, and cross-cultural engagement. Key Responsibilities: Write and edit press releases, artist features, media kits, and performance-related articles in both English and Mandarin. Coordinate with Chinese and UK-based media outlets to secure press coverage, interviews, and event promotion. Manage the company’s public image across social media platforms (e.g., Weibo, WeChat, Xiaohongshu). Conduct research on trends in the live entertainment industry and develop strategic PR plans. Produce written content for various formats, including print publications, web copy, promotional video scripts, and tour brochures. Accompany artists and teams on international tours to provide on-site media support and content collection. Liaise with artists’ representatives, media agencies, production partners, and sponsors to ensure clear and consistent messaging. Who We’re Looking For: Skills & Qualifications: Native-level proficiency in Mandarin Chinese and English (both written and spoken). Excellent writing and editorial skills with the ability to tailor tone for media, promotional, and social formats. Strong interpersonal and communication skills; able to coordinate with diverse stakeholders across time zones and cultures. Deep familiarity with Chinese pop culture and the entertainment industry is highly desirable. Proficiency in social media management tools and digital publishing platforms. Experience: 1–3 years of experience in media, public relations, communications, journalism, or entertainment marketing. Prior experience working in live entertainment, concerts, or touring productions is a plus. Understanding of both UK and Chinese media environments and audience engagement strategies. Education: Bachelor’s degree in Communications, Journalism, Media, PR, or related fields. Candidates with strong portfolios or proven industry experience may be considered without formal qualifications.