Social Media Marketing Intern
11 days ago
New York
Job Description About Healthee Healthee is an AI-powered digital health benefits platform that helps employees make smarter decisions about care, benefits, and pharmacy options. Our mission is to make access to a healthier life effortless. We work with employers, PEOs, TPAs, brokers, and HR platforms to reduce HR workload and improve benefits utilization through Zoe, our 24/7 AI assistant, plan comparison, cost transparency, provider search and booking, telehealth, and a unified benefits hub. About the Role We are hiring a part-time Social Media Marketing Associate who is fluent in core social media platforms, including LinkedIn, Instagram, and TikTok. This person will have strong short-form video skills with social media video editing experience. You will plan, produce, edit, and publish platform-native content, grow our reach and engagement, and collaborate with the Content, Growth, and Product Marketing teams. This role is hands-on in video content capture and editing, including working with our video freelancer to produce social-first videos. What You Will Do • Own a weekly social calendar across all channels with a consistent cadence, • Produce short-form video. Capture, cut, and edit for each platform. Add captions, punchy text, sound, and thumbnails, • Write channel specific copy. Strong hooks, concise captions, and CTAs that fit the platform, • Collaborate with Marketing Designer and video freelancer to keep brand look and feel tight across assets, • Manage publishing, scheduling, and community engagement. Monitor comments and DMs and route where needed, • Track social media performance. Report learnings and recommend experiments and optimizations during monthly reviews, • Stay on trends. Identify sounds, formats, and creative approaches we should test, • Coordinate video shoots in-office and capture behind the scenes and culture moments at Healthee Requirements • 1 to 3 years in social media or creator marketing, • Portfolio that shows short-form video editing and social-first storytelling, • Proficiency in Veed or Premiere Pro and Canva or Figma. Comfort with subtitles, motion text, aspect ratios, and file handoff, • Strong copy skills for hooks and captions. Ability to tailor tone to multiple audiences, • Comfortable on-set and on-camera with equipment setup, • Links to videos you produced or edited, ideally TikTok, Instagram Reels, YouTube Shorts, or LinkedIn video posts, • Experience in B2B or health tech, • Cadence and consistency of posting across LinkedIn, Instagram, and TikTok, • Engagement rate trends and quality of interactions, • Growth in followers for priority channels and creators, • Volume and quality of video edits and repurposed assets per week Compensation and Employment • Hourly role at $20 per hour, • Part time, approximately 20 hours per week, • Mission driven team transforming how people access and understand healthcare, • Work on high visibility channels and ship creative work every week