Vice President of Arts & Culture Division
hace 1 día
New York
Job DescriptionBenefits: • 401(k), • 401(k) matching, • Bonus based on performance, • Competitive salary Position Overview: BPM-PR Firm is seeking an experienced and visionary Vice President of Arts & Culture Division to lead and expand our arts and culture PR initiatives. The ideal candidate will have a deep understanding of the arts and culture sector, a proven track record in public relations, and the ability to drive strategic campaigns that elevate our clients' brands. This role requires a dynamic leader who can manage a team, cultivate relationships with key stakeholders, and position BPM-PR Firm as a top PR agency in the arts and culture sector. Key Responsibilities: • Strategic Leadership: Develop and execute strategic PR plans aligned with client objectives to elevate brand reputation within the arts and culture sector., • Client Management: Serve as the primary client liaison for arts and culture clients, offering strategic counsel and fostering robust relationships., • Team Leadership: Inspire and mentor a diverse team of PR professionals dedicated to arts and culture, driving performance excellence., • Overseeing Events: Strategize, execute, and ensure the success of events to maximize PR opportunities and client engagement., • Creative Media Campaigns: Approve and contribute to the development of creative PR campaigns that capture client visions and goals., • Media and Press Campaigns: Ensure media and press campaigns stay on track and achieve desired outcomes., • Management: Oversee PR teams, Directors, and Account Executives, ensuring all team members are aligned with strategic objectives., • Media Relations: Spearhead media relations strategies, cultivating key journalist relationships and orchestrating impactful outreach., • Content Strategy: Drive the creation of compelling content across diverse platforms to engage audiences effectively., • Crisis Management: Lead crisis communication efforts, safeguarding and managing client reputations during challenging times., • Business Development: Identify and pursue new business opportunities within the arts and culture sector, contributing to the firm's growth trajectory., • Onboarding Clients: Work closely with the sales team to onboard new clients smoothly and integrate them into the BPM-PR Firm family., • Performance Metrics: Establish and monitor KPIs to gauge PR campaign effectiveness, providing actionable insights to clients and senior management., • Client Reporting: Prepare and deliver comprehensive client reports, offering insights into campaign performance and media placements., • Industry Trends: Stay abreast of industry trends and best practices, positioning BPM-PR Firm as a leader in the PR landscape., • Audience Segmentation and Targeting: Utilize data and insights to define and reach key audiences effectively., • Lead Nurturing and Management: Develop strategies for lead nurturing, scoring, and management to optimize client acquisition and retention., • Marketing Operations: Utilize and integrate marketing operations systems to streamline processes and enhance efficiency., • Analytics and Insights: Analyze performance and perceptional data to provide actionable insights and inform campaign strategies., • Sales Support: Collaborate with sales teams to provide enablement and support, translating client objectives into actionable plans., • Integrated PR and Marketing Plans: Contribute to the creation of comprehensive PR, marketing, and communications plans that align with B2B client objectives and address market challenges., • Demand Generation: Help plan and coordinate programs that drive demand, integrating earned media with paid, social, owned media, and sales efforts., • Problem-Solving: Identify challenges within campaign strategies and develop creative solutions., • Project Management: Manage multiple projects from conception to completion, ensuring adherence to deadlines and budgets., • Paid Media Collaboration: Work closely with the paid media team to develop strategies, analyze performance, and optimize campaigns., • Client and Colleague Relationships: Build and maintain strong relationships with clients and colleagues at all levels., • High-Quality Communication: Consistently produce high-quality internal and external communications content., • Adaptability: Quickly adapt to evolving client requests and project needs., • Autonomous Project Management: Drive and manage projects across different workstreams, accounts, and business units effectively., • Team Management: Lead integrated teams, define roles, manage performance, and ensure alignment with client needs and scopes of work., • Mentorship: Supervise and mentor junior staff, providing motivation, coaching, and constructive feedback., • New Business Development: Support new business initiatives, including idea generation, research, and proposal preparation., • Continuous Learning: Commit to continuous personal and professional development, setting and pursuing goals aligned with team and business objectives., • Quality Assurance: Champion quality in delivering insights, results, and counsel to clients.Qualifications:, • Bachelor's degree in Public Relations, Communications, Marketing, or a related field., • Minimum of 7 years of PR experience, with at least 4 years in a leadership capacity within the arts and culture sector., • Proven track record of developing and executing successful PR strategies and campaigns., • Exceptional communication, presentation, and interpersonal skills., • Strong leadership and team management abilities, with experience in managing dispersed teams., • Proficiency in crisis communication and reputation management., • Robust network of media contacts and industry influencers in the arts and culture sector., • Demonstrated business development acumen and client relationship management skills., • Experience collaborating with sales teams to drive business growth and onboard new clients., • Proficiency in writing press releases, pitch letters, and developing innovative media strategies., • Track record of planning, managing, and attending successful events., • Ability to motivate teams effectively and foster a culture of collaboration and excellence.What We Offer:, • Competitive salary and benefits package, including Health, Vision, Dental, and 401K., • Opportunity to work with a prestigious and diverse client base., • Dynamic and collaborative work environment., • Professional development opportunities and career growth. Flexible work from home options available.