Brand Marketing Specialist, Sportswear - barcelona
il y a 1 jour
Barcelona
Overview In this role, you will develop and execute locally relevant Nike Sportswear brand plans for Spain, translating global strategies into Spanish-market initiatives. You will work with Brand, Product, Communications and Marketplace teams to connect product, culture and consumers in Barcelona, Madrid and across Spain. You’ll manage product operations and cross-functional projects at pace, delivering credible, culturally informed executions that resonate with local communities and partners. Responsabilidades • Own and coordinate product operations for Sportswear brand initiatives, ensuring requests, orders, deliveries and returns are managed on time across campaigns, activations, seeding, events and cultural initiatives, • Navigate internal product and operational systems to maintain visibility of requests, availability, shipments, timelines and deadlines; identify issues and drive solutions, • Build understanding of urban culture across Barcelona, Madrid and wider Spain to stay connected with movements and talent in music, fashion, sport, street culture and creativity, • Translate global and EMEA strategies into clear local plans, briefs, timelines and execution frameworks for Sportswear initiatives, • Bring consumer insight and cultural knowledge into campaigns to ensure relevance and credibility with the product and brand, • Partner with Brand, Product, Communications, Marketplace and other teams to manage multiple workstreams with ownership and accountability, • Support projects from concept to execution, including agency and external partner management, with clear briefs and timely feedback Requisitos principales, • Organized, proactive, and culturally curious professional with strong product operations and project management skills, • Experience with operational systems, processes, trackers and product management tools, • Proficiency in Keynote and PowerPoint for compelling presentations, • Strong Excel skills for budgets, product information, timelines and operational data, • Fluent in Spanish and English; Catalan preferred, • Excellent communication, storytelling and collaboration abilities; comfortable presenting recommendations across functions, • Ability to manage multiple priorities, stakeholders and deadlines in a fast-moving environment, • Knowledge of Spain’s urban culture, especially Barcelona and Madrid, • communication, • collaboration, • storytelling, • Keynote, • PowerPoint, • Excel