Business Development Manager Europe- Retail Experience SaaS Platform (ES/EN)
17 hours ago
Barcelona
Overview We are seeking a highly motivated Business Development Manager (Europe) to drive new business growth and strategic partnerships for a rapidly expanding international SaaS company in the retail technology and in-store digital experience space. The ideal candidate will be a true hunter — proactive, goal-oriented, and capable of developing business in complex B2B environments. This role requires both strategic vision and hands-on execution, engaging with decision-makers across technology, retail, and marketing functions. The selected candidate will play a key role in expanding the company’s partner ecosystem and direct client base, driving the next phase of international growth across European markets. Key Responsibilities • Identify, develop, and close new business opportunities across European markets, focusing on both strategic partners (system integrators, AV solution providers) and end users (retail and hospitality brands)., • Build and manage relationships with integration partners that embed the company’s software into full in-store digital or customer-experience solutions., • Lead product demos and value presentations for technical and commercial teams within partner organisations, ensuring strong product adoption., • Maintain close follow-up on each partner’s sales pipeline, providing ongoing support and ensuring commercial activation of the partnership., • Generate direct opportunities with end users (retailers, franchise networks, hospitality, quick-service restaurants, shopping malls, etc.), creating awareness and deal flow to be channelled through partners when applicable., • Drive consultative and inspirational sales conversations with marketing, retail, and digital transformation leaders, articulating how the platform enhances the in-store experience and customer engagement., • Collaborate closely with internal teams (sales, customer success, AV division) to ensure seamless project delivery and client satisfaction., • Use and maintain the company’s CRM (HubSpot) to manage leads, opportunities, and performance tracking., • Report directly to the Global Sales Director, contributing to the commercial strategy and revenue targets for Europe. Profile and Requirements • Proven experience (8–10+ years) in B2B sales or business development, ideally within technology, retail experience platforms, audiovisual integration, or retail-tech environments., • Demonstrated track record in new business development and client acquisition, with a strong hunter mindset., • Strong commercial acumen and ability to work autonomously while maintaining structure and discipline., • High level of technical understanding and ability to interact confidently with engineers, AV integrators, and IT professionals., • Excellent communication and presentation skills to influence both technical and marketing stakeholders., • Familiarity with CRM tools (preferably HubSpot) and digital collaboration platforms., • Fluent in Spanish and English; additional European languages (French, German, or Italian) are highly valued. Desired Industry Backgrounds Candidates with experience in the following sectors will be strongly valued: • Retail technology, in-store digital experience platforms, AV solutions, SaaS, IoT, or Martech., • B2B, channel-led models with integrators/distributors (system integrators, audiovisual solution providers, retail IT partners)., • Franchise networks or multi-site retail where in-store digital experience is core to the value proposition. Key Competencies • Hunter mindset: proactive, ambitious, and resilient., • Strategic thinker with hands-on execution., • Excellent relationship builder across technical and business functions., • Autonomy, reliability, and strong sense of ownership., • Ability to thrive in fast-changing, international environments. Location • Based in Barcelona, • Regular travel across the region to meet partners and clients.