PR & Social Executive
25 days ago
Edenbridge
We're looking for a tenacious and passionate Exec who lives and breathes social and content marketing. \n Relationship-building will come naturally to you; you know how to connect with journalists, influencers, and partners. \n You'll have an eye for pixel-perfect content, a strong social presence and a talent for story-telling. \n Premium retail is your playground, and bringing brand stories to life is what you do best. \n You thrive in fast-paced environments where development and opportunity are endless. \n \n What you’ll learn: You'll learn how to harness cutting-edge AI and creator platforms. \n You’ll work smarter, move faster and drive brand impact like never before. \n \n What You'll Do \n\n • Pitch journalists and editors weekly, combining reactive opportunities with proactive stories incl. product launches and brand campaigns.\n, • Build and maintain a high-quality media database across national, lifestyle, parenting, gifting and trade publications.\n, • Manage and schedule content across social and digital media\n, • Source, curate and organise UGC using platforms such as Upfluence and other creator tools.\n, • Identify, research and reach out retail and content partners to develop new opportunities and relationships.\n, • Use AI to improve planning and outreach opportunities.\n, • Coordinate gifting, product loans and expert commentary for media features.\n, • Track coverage, creator activity, and campaign performance, reporting to the Head of Strategy & CEO.\n, • Continuously look for new ways to increase brand awareness, social engagement, and media coverage.\n\n \n Skills: \n\n • 2–3 years' in PR, communications, social media, content marketing or a similar role.\n, • Copywriting — with a warm tone, specific, human and never corporate.\n, • Organised - proactive, resourceful, and passionate\n, • Confident reaching out to journalists, creators, retailers and partners.\n, • A fast learner - new platforms, tools and technologies await\n, • Interested in heritage brands, family, parenting, gifting or sustainability stories.\n, • Comfortable in a small team where you'll have real ownership and impact\n\n \n What Success Looks Like in Year One \n\n • Regular national, lifestyle and parenting press coverage.\n, • Consistent, high-quality social publishing across key channels.\n, • A growing network of engaged creators, partners and journalists.\n, • New partnership opportunities to drive customer acquisition.\n, • Increased awareness through earned media, creator activity and social content.\n, • A strong social and content presence\n\n \n