Content analyst jobs in Passaic, New JerseyCreate job alerts

Key member of the marketing team responsible for managing the digital marketing programs to support the retail, at-home, and ecommerce business units. He/she will help manage the paid search, email marketing, social media and other digital programs that are important part of overall marketing effort. Digital Marketing Analyst must be hands-on, very analytical and have relevant digital marketing experience in a multi-location retail or service business. Responsibilities: • Direct and manage digital marketing programs including paid search, email marketing, paid social, etc. and coordinating these to support the promotional marketing calendar, • Analyze all results and attribute marketing spend to traffic and sales, • Use SEO and SEM to drive organic and overall website traffic, • Direct and manage all social media efforts with the goal of developing brand ambassadors, brand influencers and indirect referrals, • Monitor competitive activity and develop counter programs to ensure pre-eminence of the BTG brand online, • Led effort to analyze marketing metrics to identify cause-effect relationships and suggest ways to utilize these insights in new campaigns, • Work with other marketing managers to develop and implement marketing campaigns that drive traffic and sales, • Work with creative team to create digital marketing content, • Work with other marketing manager to design consumer research that offer insight into customer behavior and recommend programs that attract new customers Requirements: • Bachelor degree in marketing, economics, mathematics, statistics, sciences or engineering, • 3+ years’ experience in digital marketing in retail, consumer product/service, consulting business, • Multi-channel marketing experience generating and tracking leads, traffic, etc., • Experience in data-driven business culture; experience measuring and attributing marketing spend to results, • Experience with SEO, PPC, content marketing, paid search and social marketing, • Working knowledge of database marketing, email marketing, statistical analysis, • Strong analytical, problem-solving, data manipulation and planning skills, • Strong computer skills including (Excel, Google Analytics, relational databases etc.), • Entrepreneurial, hands-on, and able to work independently, • High level of self-motivation and intellectual curiosity, • Good oral and written communication skills We will invest roughly 3 months setting up the Digital Marketing Analyst for success at BTG. He/she needs to develop a strong knowledge of sales, business and marketing process and relationships and strong instincts for the brand and business. Development plan will be individualized, but will include time in stores understanding the customer, how product is sold, and BTG’s competitive advantage.

Ecommerce and Digital Marketing Manager Key member of the digital marketing team, Ecommerce and Digital Marketing Manager works with other marketing manager to improve customer experience, website conversions and optimize leads and sales. He/she must have expertise in data analysis, digital marketing, and e-commerce strategies and help identify opportunities for growth and enhancing company’s online presence. Key Responsibilities · Review, analyze, and interpret data related to website traffic, user behavior, and conversions to develop insights and hypothesis to drive marketing effort. · Monitor and analyze key performance indicators (KPIs) such as conversion rates, traffic, and customer acquisition costs to assess the effectiveness of online campaigns and strategies. · Study customer behavior on the website, including click-through rates, shopping cart abandonment, and path analysis, to optimize the user experience. · Plan, execute, and analyze A/B tests to improve website design, content, and functionality. · Evaluate the performance of digital marketing channels, including SEO, PPC advertising, email marketing, and social media, and provide recommendations for improvement. · Conduct competitive analysis to identify market trends, benchmark against competitors, and recommend strategies to gain a competitive edge. · Develop reports and dashboards to communicate findings and insights to cross-functional teams and management. · Work with marketing and web development teams to develop and execute strategies that drive growth and enhance the customer experience. · Provide data-driven recommendations and actionable insights to improve website functionality, product offerings, and marketing campaigns. Key Requirements · Bachelor’s degree in business, marketing, data analytics, or a related field. · Minimum 5-year experience as an Ecommerce Analyst/Manager in consumer business, ideally with retail storefronts · Proficiency in data analysis tools and techniques, including Excel, SQL, data visualization tools, and statistical analysis. · Familiarity with e-commerce platforms, web analytics tools (e.g., Google Analytics), and digital marketing channels · Strong analytical and problem-solving skills, with the ability to translate data into actionable insights. · Good oral and written communication and presentation skills; able to convey complex data findings to diverse teams. · Detail-oriented and highly organized with the ability to manage multiple projects simultaneously. · Knowledge of e-commerce best practices, online consumer behavior, and industry trends. · Experience with A/B testing, and experimentation methodologies is a plus. · Strong interpersonal skills and proven ability to network and build relationships. · Strong critical thinking skills to assess client needs and propose effective solutions. · Self-motivated and able to work independently. We will set up the new hire for success by having him/her work in our showrooms for 3-4 months to understand our business paradigm and develop key relationships within our organization. Blinds To Go, Inc., is the leading and retailer and manufacturer of custom-made blinds and shades in North America. At Blinds To Go, Inc., we have redefined the window decorating industry with our direct-to-consumer business model and our legendary customer service. We control every element of our brand including the in-store experience and shop-at-home experience. Blinds To Go is an equal opportunity employer. Blinds To Go complies with all federal, state/province, and local laws. Blinds To Go welcomes and encourages applications from people with disabilities. Accommodations are available on request for candidates taking part in all aspects of the selection process. Blinds To Go. Building a great company…one person at a time.

Vice President Marketing Vice President of Marketing is responsible for developing a 360-marketing plan and leading and leading a marketing team that supports growth of the retail, shop-at-home, and trade business units. He/she is responsible for developing and executing a comprehensive strategy that builds new customers and drives sales across all channels. He/she must have keen insight of Blinds to Go business and brand strategy and be able to balance short-term results with long-term brand positioning. He/she must be a hands-on manager, an astute analyst and good strategist. He/she must have relevant experience in a multi-location retail or service business with knowledge of lever to drive store traffic and shop at home leads. Responsibilities: · Direct and a manage internal marketing team that includes digital marketing manager and analyst, social media team, creative team, web development team, and regional marketing managers · Develop a 360-marketing plan and calendar that drive business short-term and build brand · Monitor competitive activity and develop counter programs to ensure pre-eminence of the BTG brand online · Develop and sustain a culture that values analytical problem-solving, collaboration, ownership and accountability · Work with other department to lead programs and activities that contribute to growth of business and brand Requirements: · Bachelor’s or master’s degree in marketing, communications, or cognitive sciences, mathematics, statistics, sciences or engineering · 10+ years experience in digital marketing in retail, or consumer product/service business · Multi-channel marketing experience · Experience with SEO, PPC, content marketing, paid search and social marketing · 5+ years management and leadership experience · Working knowledge of database marketing, email marketing, statistical analysis · Strong analytical, problem-solving, data manipulation and planning skills · Strong computer skills including (Excel, Google Analytics, relational databases etc.) · Entrepreneurial, hands-on, and able to work independently · High level of self-motivation and intellectual curiosity · Good oral and written communication skills We will invest 6-9 month onboarding this senior manager to ensure their long-term success at Blinds to Go. He/she Will develop a strong knowledge of sales, business and marketing process and relationships and strong instincts for the brand and business. Development plan will be individualized, but will include time in stores understanding the customer, how product is sold, and BTG’s competitive advantage and mentoring from business owners.

Job Description Why Join the HWP Group? Health & Wellness Partners, LLC (HWP), is a medical and scientific communications agency that collaborates with life science industry stakeholders to develop award-winning solutions that advance patient care and transforms scientific content into compelling live and virtual user experiences through digital platforms, congress engagement, and more. We bring clients, providers, and patients outstanding educational programming paired with innovative digital and interactive dissemination vehicles. We are committed to making a difference in health care and in the lives of our team members. We aim to provide every employee with a job they love in a culture focused on career growth, well-being, and community outreach. We have been recognized as both an MM&M Best Place to Work and an Inc. Best Workplace. For more information, visit thehwpgroup.com. What You Need to Know We’re looking to add a Business Analyst to our Finance & Accounting team. The Business Analyst will be responsible for managing financial and operational aspects of assigned Medical Marketing and Medical Affairs clients and their products. This role requires a high level of understanding of the assigned clients and products, various medical communications project types, and the ability to work independently. The Business Analyst will work closely with the Director, Business Analysis and financial analysts to ensure accurate internal and external financial reporting, develop budget proposals and provide financial related support in client meetings. What You’ll Do The Business Analyst is accountable to the Director, Business Analysis who provides guidance and support on more complex tasks and responsible for the accurate management of finances, adherence to SOPs, development of budgets and proposals, reviewing reports and participating in client meetings. Additionally, this role will: • Oversee day-to-day financial operations for speaker bureau, including budget tracking, internal revenue accruals, forecasting and variance analysis, • Develop Statement of Work (SOW), ensuring final sign-off by Director as required, • Create and manage budgets and proposals, providing oversight for complex SOWs, • Prepare speaker bureau specific budgets, accrual reports and monthly financial management updates, • Work closely with Program Directors on monthly accrual reports, reviewing and discussing as needed, • Ensure accuracy in financial reconciliation data before releasing reports to clients, • Generate and distribute monthly accruals and budget reports for clients, • Provide invoicing amounts to Accounts Receivable to facilitate timely invoice submissions, • Initiate project records and issue job numbers for new projects, • Ensures compliance with internal Standard Operating Procedures (SOPs) and client specific SOPs, • Provides budget related support in client meetings as needed, • Participates in accrual meetings with clients based on their SOPs, • 2+ years' experience in budgeting, • Prior speaker bureau experience a plus, • Proficiency in Microsoft® Excel functions for financial modeling and analysis, • Strong financial analysis skills, including budget tracking, forecasting and variance analysis, • Strives to find process efficiencies by thinking outside the box and making recommendations for change, • Strong ability to work independently and handle multiple projects simultaneously, • Knowledge of ERP systems, NetSuite a plus, • Excellent client facing skills, including comfortability with all types of client communications What We Offer • 100% employer-paid medical, dental, and vision insurance, • 401k plan employer matching, • Eligibility for profit sharing, • Generous PTO, including a week off in December for the holidays, • Paid volunteer time off, • Tuition reimbursement, • On-site gym and other employee wellness initiatives, • Casual work attire, • Comprehensive mental health services, • Leadership development training program and other career development programs, • Remote and hybrid work schedule options, • Salary range: $70,000 – $85,000 annually. Note: Actual salary will depend on background and experience. M/F/D/V Please note, we will only respond to candidates we deem qualified.

Key Responsibilities Operate the Sportsbook front end via internal CMS during nighttime and weekend hours Execute across pre-planned headline campaigns while enhancing live moments with ad hoc content Identify future content opportunities and contribute to daily planning across top events and po

A company is looking for a Music Data Analyst (Spanish) who will manage Spanish language music content and ensure quality control.Key Responsibilities Support the Spanish language music artist community Track and organize music content while ensuring quality control Provide feedback and monitor

A company is looking for a Data Entry Specialist / Video Analyst for YouTube.Key Responsibilities Watch and analyze short TV show clips to identify relevant content Tag clips using a preset list of keywords and categories Record demographic information and maintain high accuracy while labeling c