Brand & Marketing Designer
hace 3 días
New York
Job Description Betterpay is a fast-growing merchant services company that provides custom payment solutions to B2B businesses across the U.S. While we serve a wide range of verticals, we're currently focused on building tailored experiences for niche industries, including equestrian businesses, furniture retailers, and high-volume service providers. We’re hiring an in-house Brand & Marketing Designer to elevate and manage our visual presence across everything we do — from marketing collateral and digital campaigns to CRM interfaces and recruiting visuals. This is a high-ownership role where you’ll collaborate directly with leadership, helping to shape the way our brand shows up in different markets while also producing high-conversion creative assets. You’ll thrive in this role if you’re someone who can think like a brand strategist and execute like a designer — fast, organized, and always thinking about how visual design drives business outcomes. Our office is located in Midtown Manhattan (NYC). This is a full-time, in-office role with flexibility — we value collaboration and being present as a team, but we also respect work-life balance. A portfolio link is required with your application — please include work samples via Behance, Dribbble, a personal website, or Google Drive. Applications without a portfolio will not be considered. What You’ll Do: * Lead and execute all visual projects that shape and elevate the Betterpay brand * Design branded materials including sales collateral, onboarding kits, referral flyers, pitch decks, and recruiting content * Create visual assets for landing pages, CRM forms and dashboards, email campaigns, and social posts (especially LinkedIn) * Support recruiting and hiring efforts with clean, modern design for job ads, campaigns, and internal agent resources * Tailor visuals for niche B2B industries (e.g., equestrian, furniture, professional services) * Maintain and evolve our brand identity — including colors, fonts, layouts, and visual style guides * Collaborate directly with marketing, leadership, and recruiting teams on time-sensitive campaigns * Ensure brand consistency across all touchpoints — digital, print, and platform-based * Use basic HTML/CSS to adjust CRM form styling, dashboards, and e-sign document layouts * Organize and manage a clean library of brand assets, templates, and design systems What We’re Looking For: * 3+ years of experience in brand, graphic, or marketing design (agency or in-house) * Strong portfolio of business-facing content (flyers, decks, landing pages, hiring campaigns — not just logos) * Able to think like a marketer and brand strategist, but execute like a fast, detail-oriented designer * Skilled in Illustrator, Figma, Photoshop or Canva (we’re flexible on platform) * Strong grasp of layout, typography, visual hierarchy, and brand consistency * Comfortable creating materials for both digital and print (sales kits, hiring campaigns, LinkedIn content, trade show assets) * Ability to tailor visuals for niche B2B markets like equestrian, furniture retail, and service-based industries * Comfortable turning high-level ideas into cohesive visual campaigns and deliverables * Experienced collaborating cross-functionally with marketing, recruiting, and leadership teams * Basic knowledge of HTML/CSS to style CRM forms, dashboards, and e-sign docs * Strong communication skills; organized, fast-paced, and reliable under deadlines * Naturally curious and eager to grow your skills * Bonus: Experience in fintech, SaaS, merchant services, or B2B sales environments Compensation: * $65,000-$70,000 Annually (depending on experience) Company DescriptionBetterpay is a leading provider of innovative payment solutions, dedicated to helping businesses thrive by offering streamlined payment processing and exceptional support. As a fast-growing company, we foster a collaborative and dynamic work environment where team members can grow, excel, and contribute to our mission of delivering excellence in the payments industry.Betterpay is a leading provider of innovative payment solutions, dedicated to helping businesses thrive by offering streamlined payment processing and exceptional support. As a fast-growing company, we foster a collaborative and dynamic work environment where team members can grow, excel, and contribute to our mission of delivering excellence in the payments industry.