MarTech Specialist
4 days ago
Barcelona
Who We Are At Spoki, we’re redefining how businesses communicate with their customers through innovative technology, 3x YoY growth, and a vision to become a unicorn. We empower businesses worldwide with conversational commerce tools that optimize marketing, sales, and customer support—making every interaction seamless, efficient, and personalized. With WhatsApp as our core channel and new AI-powered solutions across voice and SMS, we’re on a mission to help millions of businesses thrive through exceptional customer experiences. Joining Spoki means being part of a passionate and ambitious team ready to scale globally, where innovation, meaningful conversations, and sustainable growth are at the heart of everything we do. We Are Hiring: MarTech Specialist Your Role As a MarTech Specialist at Spoki, you'll be the engineering force behind our digital growth engine. This is a full-stack role for a creative problem-solver who lives at the intersection of code, data and marketing. You'll own our marketing web properties end-to-end, build intelligent automation systems, and create tools that help us scale from thousands to millions of customers. Your Responsibilities Web Development & Optimization: • Architect, develop and maintain our marketing website and future web applications using modern tech stacks (Next.js, React, WordPress, TypeScript, Tailwind CSS)., • Lead back-end development, writing clean, efficient code, integrating APIs, and powering our marketing stack., • Build our front-end to create engaging, responsive, and highly optimized user experiences., • Work closely with our creative team to convert UI designs from Figma into fast, clean, production-ready code., • Collaborate with the marketing team to implement effective tracking and analytics solutions using tools like Google Tag Manager and Segment., • Develop and execute technical SEO strategies to maximize organic visibility and drive qualified traffic., • Integrate AI services like OpenAI API and Google Vertex AI to build intelligent automations for content personalization, lead scoring, and customer interaction analysis., • Write custom scripts to automate complex data manipulation, reporting, and system integration tasks that go beyond the capabilities of standard tools., • Integrate third-party services, CRMs (HubSpot), and internal systems to create a seamless, automated flow of information across the company., • Design and implement robust automation workflows using both code-first and low-code platforms like n8n. What We're Looking For Core Skills (Must-Have) • Strong JavaScript/TypeScript and front-end development skills (Next.js, HTML5, Tailwind CSS)., • Full-stack mindset: comfortable writing both client- and server-side code., • API integration experience: you know how to connect systems using REST APIs and webhooks., • Git/GitHub for version control., • Problem-solving ability: you can figure things out, debug issues, and find elegant solutions., • Comfortable working with databases., • Experience or a strong interest in working with AI APIs (like OpenAI, Vertex AI)., • Collaborative, results-driven and capable of managing multiple projects in a fast-paced environment., • 3-5 years of experience (or equivalent skills if you're a fast learner with a strong portfolio of past projects). Bonus Skills (Nice-to-Have) • WordPress or HubSpot development experience., • Python scripting for automation and data tasks., • Experience with marketing tools and analytics platforms., • Cloud platforms (Google Cloud) and database management., • Experience or an interest in technical SEO., • Previous experience in a high-growth startup or marketing tech role. Who You Are • Builder mentality: you love creating things from scratch and seeing them come to life., • Growth-minded: you're excited about work that directly drives business results., • Self-directed: you can manage your time, prioritize effectively, and don't need constant oversight., • Curious learner: you're comfortable picking up new technologies as needed, especially AI., • Clear communicator: you can explain technical concepts and collaborate across teams., • Strong English skills (written and spoken); Spanish is a bonus. Work Policy for Barcelona • This is a onsite position based at the Aticco Bogatell coworking space in Barcelona., • Employees working from the Barcelona office must spend 1 full week at the San Vito dei Normanni (Italy) office every 3 months (i.e., at least 4 times per year)., • The travel schedule will be defined in agreement with the manager., • Expenses: 100% of travel and accommodation expenses are reimbursed by Spoki. What We Offer • Join a company poised for global expansion., • Work with an international, passionate, supportive and talented team dedicated to excellence., • Tech gear: Apple MacBook Pro, Apple Keyboard, Apple Trackpad, 2nd WideScreen Monitor., • Meal vouchers to fuel your day., • Possibility of accessing the Spoki stock option plan., • Regular team-building events and celebrations., • Access to cutting-edge technologies and resources to stay at the forefront., • Competitive compensation: Gross salary ranging from €30,000 to €40,000/year, with performance-based adjustments. Our Selection Process Our tailored process includes: • A structured interview with our hiring manager., • A technical evaluation to assess your expertise., • A final meeting with the leadership team.
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