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Full-Time | Permanent | Remote (UK) Salary: £34,000–£37,000 per annum, depending on experience and expertise About WEBPRO WEBPRO is an established digital agency providing websites, digital marketing and online business solutions to clients across a range of industries. We're looking for an experienced SEO professional to join us in a permanent, full-time role, helping to lead our SEO strategy, support our existing team and develop the next stage of our SEO and AI-powered search services. We're not looking for someone simply to manage people or produce reports. We want someone who genuinely understands SEO, has the practical experience to make informed decisions and can turn business objectives into effective strategies that deliver measurable results. The role You'll take a leading role in shaping and improving SEO performance across our client portfolio and WEBPRO's own websites. You'll work closely with our existing SEO and marketing team, providing strategic direction, reviewing work, sharing knowledge and helping colleagues develop their expertise. Much of the day-to-day implementation is already handled by our team, so your main responsibility will be ensuring we're doing the right things, in the right order, for the right commercial reasons. However, this is very much a hands-on strategic role. You'll need the technical confidence to investigate problems, demonstrate solutions and get directly involved whenever necessary. What you'll be doing Developing and reviewing SEO strategies for clients, aligned with their business objectives. Providing technical SEO guidance, including website architecture, crawlability, indexing, migrations, internal linking, structured data and performance issues. Identifying organic growth opportunities through keyword research, competitor analysis, content planning and technical audits. Establishing clear priorities and practical SEO roadmaps for the team to implement. Reviewing SEO reporting to ensure it delivers meaningful insights, recommendations and commercial value rather than simply presenting statistics. Supporting, mentoring and sharing knowledge with our existing SEO and marketing team. Helping develop and improve WEBPRO's SEO packages, services and client offering. Translating WEBPRO's own business plans into an actionable SEO, AI-search and content strategy to increase relevant visibility, enquiries and organic growth. Monitoring developments in Google Search, AI Overviews, answer engines, GEO/AEO and emerging search technologies. Proactively identifying changes and opportunities so that WEBPRO and our clients can respond early rather than play catch-up. Using AI tools intelligently to improve research, analysis, planning and efficiency, while maintaining strong SEO fundamentals and professional judgement. Working with colleagues across development, content, design and account management to ensure SEO recommendations are implemented effectively. Who we're looking for You'll ideally have 5–8 years of substantial hands-on SEO experience, preferably including time within a digital agency working across different clients and industries. You'll have a strong understanding of: Technical SEO, website audits, crawling, indexing and site architecture. On-page and off-page SEO, including content optimisation, authority and link building. Keyword strategy, search intent, competitor research and organic growth planning. Google Search Console, GA4, Screaming Frog, SEMrush, Ahrefs or equivalent tools. SEO performance analysis, reporting and conversion-focused measurement. Modern AI-assisted SEO workflows and the evolving AI-search landscape. You'll also be comfortable explaining technical and strategic recommendations to colleagues and clients, challenging assumptions constructively and helping others develop. Experience mentoring colleagues, leading SEO projects or helping shape agency SEO services would be particularly valuable. A practical, commercially focused approach We're interested in what you've achieved, not simply how many years you've worked in SEO. You should be able to demonstrate examples of websites you've helped improve, problems you've identified and resolved, and strategies you've developed that produced meaningful results. We value people who are curious, commercially aware, proactive and willing to keep learning. We're particularly interested in someone who can look beyond rankings and traffic to understand how organic search generates relevant enquiries, customers and business growth. SEO and AI: the future of search WEBPRO recognises that SEO is changing rapidly. We're actively developing our services and approach to AI-powered search, and we're looking for someone who understands both established SEO principles and emerging opportunities. You'll be comfortable using tools such as ChatGPT, Claude and other AI platforms to support research, analysis and strategic thinking, while independently validating recommendations and making sound professional decisions. We want someone who can help keep WEBPRO and our clients ahead of developments, not simply react after changes have already affected performance. Why join WEBPRO? This is an opportunity to make a meaningful contribution within an established digital agency that is actively developing its services and expanding its organic growth ambitions. You'll work with an existing team, have the opportunity to influence how SEO is delivered and help shape our future SEO and AI-search offering. We're looking for someone who wants to become a valued, long-term member of WEBPRO, with genuine ownership of their work and the opportunity to make a visible difference. This is a permanent employee position, not a freelance, consultancy or agency retainer opportunity. Interested? Please submit your CV and complete the application screening questions. We'd particularly welcome applications from experienced SEO professionals who enjoy combining strategic thinking, technical problem-solving, commercial awareness and collaborative working

AdTech Privacy Technical Analyst (AdTech & MarTech, Privacy & Consent) Contract | Outside IR35 | London & Remote Hybrid We're looking for a hands-on AdTech Privacy Technical Analyst with strong QA experience to test and assure consent compliance across a portfolio of consumer mobile apps, with a wider device estate to follow. Focus will be on intercepting network calls of apps, connected devices and Internet of Things and auditing HTTP Archive (HAR) logs, using Proxyman, Charles Proxy and Fiddler as the main tools. You'll confirm that cookies and equivalent marketing and tracking technologies respect customer consent choices, and you'll help app teams test for themselves. The role has two parts: defining a repeatable self-testing process for delivery teams, and providing second line assurance by independently verifying their results where technically possible. Key Responsibilities Consent Testing & Traffic Auditing Test cookies and equivalent tracking technologies in iOS and Android apps to confirm consent preferences are honoured before, during and after user interaction, including withdrawal of consent. Intercept and inspect network traffic using Proxyman, Charles Proxy and Fiddler (with Burp Suite as required), working from published app store builds and from test builds. Capture and audit HAR logs to identify tracking calls, identifiers, payloads and third-party endpoints. Use Android Logcat and Xcode Console to gather supporting evidence where HAR files are incomplete or certificate pinning limits visibility. Inspect SDKs and app packages using tools such as MobSF and APK Analyzer to identify undeclared or non-compliant tracking. Self-Testing Framework & Assurance Define and document a repeatable self-testing process that app teams can follow, including guidance on producing HAR evidence from their own testing. Review HAR logs supplied by teams, including analysis within ObservePoint, and challenge gaps or inconsistencies. Run independent second line verification of team results, from published app store versions where possible. Agree test builds with engineering where HTTPS inspection needs certificate pinning disabled or the proxy trusted. Extend the approach to connected devices and IoT products as the device scope grows. Analysis & Reporting Document findings clearly, with evidence, risk rating and recommended remediation. Maintain tracker inventories, data flow maps and vendor and SDK registers. Present results to engineering, Product, Legal and privacy stakeholders in plain language. Collaboration & Delivery Work with engineering squads, delivery managers and architects to turn findings into technical fixes. Contribute test criteria and acceptance checks for consent and tagging changes. Re-test releases, SDK updates and vendor changes to catch regressions. Essential Experience Proven technical analyst, QA or audit experience within AdTech / MarTech environments. Hands-on network interception and analysis using Proxyman, Charles Proxy and Fiddler (Burp Suite and browser dev tools a plus). Confident capturing, reading and auditing HAR files and tracking payloads. Mobile app testing on iOS and Android, including Logcat and Xcode Console. Experience dealing with certificate pinning and HTTPS inspection constraints. Working knowledge of CMPs, TCF, cookies and mobile identifiers (IDFA/GAID). Sound understanding of GDPR, PECR, ePrivacy and ICO guidance as they apply to digital marketing. Strong documentation and stakeholder communication skills, with the ability to coach teams. Desirable Experience with ObservePoint or similar tag and privacy auditing platforms. SDK analysis using MobSF and APK Analyzer. Testing of connected devices, smart home, wearable or IoT products. Familiarity with tagging stacks (GTM, Tealium, server-side tagging) and CDPs. Scripting for traffic capture and analysis (e.g. Python, JavaScript). Privacy certification (e.g. CIPP/E, CIPT). Contract Details IR35: Outside Location: London & remote hybrid ( 2 days onsite) Industry: Consumer electronics / digital / marketing technology TPBN1_UKTJ