Digital Insights & Analytics Manager
3 days ago
New York
Digital Insights & Analytics Manager Department: Digital Reports To: VP of Digital Services Location (On-Site – 5 Days in Office): New York City, Midtown Manhattan – Fashion District About G-III Apparel Group, Ltd. | ___ G-III is a global leader in design, sourcing, manufacturing, distribution, and marketing, powering more than 30 owned and licensed fashion brands. Our entrepreneurial culture and strong industry partnerships allow us to deliver market-leading product and growth across our expansive portfolio. Success Profile The Digital Insights & Analytics Manager is a key member of the Digital team, responsible for developing actionable insights that enhance performance across G-III’s digital ecosystem. This role blends advanced analytics, business intelligence, and cross-functional collaboration to drive strategic decision-making, optimize customer experience, and elevate overall digital business results. The ideal candidate combines technical proficiency with strong communication skills and a passion for understanding digital consumer behavior. Key Responsibilities Reporting, Analytics & Insights Development • Build and maintain scalable reporting frameworks and dashboards (Power BI, Excel) that provide clear, actionable insights across multiple digital content and consumer-feedback platforms., • Monitor daily engagement and conversion trends, product/content performance, and customer reviews, translating findings into meaningful recommendations for Product, Marketing, Sales, and DTC teams., • Deliver weekly, monthly, and quarterly insights reports to leadership, highlighting shifts in performance, key trends, and strategic recommendations., • Conduct in-depth analyses—including funnel/conversion performance, user behavior, and campaign effectiveness—to identify opportunities for improvement. Cross-Functional Collaboration & Strategy • Partner with cross-functional teams to define reporting needs, KPIs, and business goals., • Collaborate with Content, Merchandising, Digital Operations, Marketing, and other stakeholders to strengthen analytics capabilities and support performance optimization efforts., • Provide insight-driven recommendations to improve customer journey friction points and increase eCommerce efficiency., • Support the integration and consolidation of product content systems and analytics platforms. Data Accuracy, Quality & Optimization • Ensure data accuracy, consistency, and integrity across dashboards, reporting tools, and analytics platforms., • Maintain documentation for reporting logic, methodologies, and KPIs., • Proactively identify opportunities to enhance data governance, streamline reporting workflows, and improve insights visibility across teams. Qualifications • Bachelor’s degree in Business, Analytics, Marketing, or a related discipline., • 3–6 years of experience in business analytics, consumer insights, digital analytics, or related fields., • Advanced proficiency in Microsoft Excel, Power BI (or similar BI platforms), and experience with web analytics tools such as Google Analytics or Adobe Analytics., • Experience in Direct-to-Consumer digital commerce is required., • SQL experience is a plus., • Apparel & Accessories industry experience is a plus., • Strong communication and data storytelling skills, with the ability to translate technical concepts into clear business insights., • Highly organized, detail-oriented, and capable of managing multiple projects simultaneously., • Collaborative mindset with the ability to work across teams and departments., • Entrepreneurial, proactive, and passionate about analytics and digital transformation. What We Offer • Competitive compensation and performance-based incentives, • Comprehensive health, dental, and vision insurance, • 401(k) with company match, • Generous PTO and paid holidays, • Employee discounts across G-III brands, • Career development opportunities within a dynamic, growing organization, • A collaborative environment that values innovation, creativity, and digital excellence Pay Range $90,000 – $120,000 per year Please note that the foregoing compensation information is a good-faith assessment associated with this position only and is provided pursuant to the New York City Salary Transparency Law.