Director, Events
1 day ago
New York
Job Description: Own the Event Strategy & Pipeline Develop a comprehensive annual events calendar (major industry trade shows, regional roadshows, partner events, and proprietary summits). Utilize best practices as well as creative approaches to help us develop novel experiences for prospective customers. Own quarterly event-sourced and event-influenced pipeline goals in partnership with Sales. Lead the vision for booth design, creative storytelling, and "on-floor" experiences that make Jump the most talked-about brand at any show. Manage all logistics, including contract negotiations, vendor management, and onsite operations. Design high-impact "fringe" events (VIP dinners, after-parties, and executive briefings). Build a scalable "event-in-a-box" framework for regional field marketing and partner-led events. Collaborate with Brand Marketing to ensure our on-stage presence and demos are world-class. Hire and mentor a small team of event professionals as we continue our rapid growth. Track and analyze the ROI of every event, moving beyond "booth scans" to measure actual pipeline impact and CAC. Implement rigorous post-event follow-up processes in collaboration with the SDR and Sales teams. Manage the total events budget with precision, ensuring high-impact spend. Partner with RevOps to ensure seamless lead routing and attribution from the event floor to Salesforce. Requirements: 6–10 years of experience in B2B event marketing with a strong focus on enterprise events SaaS Background: Proven track record of managing large-scale presences at major industry trade shows. Strategic Mindset: You have the creative orientation to help us build truly novel experiences that create real impact. Analytical Rigor: Comfort with CRM data (Salesforce) and attributing event activity to revenue. High Velocity: Ability to thrive in a fast-paced environment and manage multiple complex projects simultaneously. Benefits: Equity Flexible PTO $500 WFH Stipend Medical: $0 premium health plan for your family Ancillary Benefits: Dental, Vision, Life, Disability, Indemnity, etc. Tax Savings: 401k, HSA, FSA, Dependent Care FSA, Commuter, etc. Laptop + $500 budget for workspace setup Paid Parental Leave: 2-4 weeks non-birthing, 6-16 weeks birthing, depending on tenure