General Manager
3 days ago
City of London
General Manager – Fitness Club (West London) Location: West London Salary: £38,000 – £44,000 base salary (OTE up to £52,000 including bonuses) Hours: Full-Time | In-Club Leadership Role Join a leading international fitness brand known for its strong culture, proven systems, and member-first approach. We’re looking for an experienced and driven General Manager to lead our West London club — driving membership growth, inspiring a motivated team, and ensuring every member enjoys an outstanding experience. This role combines hands-on leadership, commercial focus, and operational excellence. You’ll work within established frameworks designed to help you deliver exceptional business results and an outstanding member journey. Why Join Us • Attractive package: £38,000 – £44,000 base salary with OTE up to £52,000, • Performance-based rewards: Competitive bonus structure linked to club performance, • Proven systems and support: Operate within a well-established global network with strong operational backing, • Positive culture: Be part of a team built on accountability, energy, and high standards As General Manager, you’ll oversee all aspects of the club’s performance — including sales, member retention, operations, and team leadership — ensuring the club consistently meets and exceeds brand standards. This is a full-time position requiring flexibility to support club operations, including occasional evenings and weekends. Key Responsibilities Sales and Commercial Performance • Lead by example in all sales activities, including calls, tours, and conversions, • Drive membership growth through effective local marketing and outreach, • Coach and motivate your team to achieve and exceed monthly targets, • Monitor KPIs daily and take proactive steps to maintain performance, • Ensure every member receives a welcoming, professional experience, • Implement initiatives to boost engagement and retention, • Respond promptly to member feedback and service issues, • Lead, coach, and develop a team of sales and fitness professionals, • Set clear expectations and uphold consistent performance standards, • Promote a culture of teamwork, professionalism, and accountability, • Maintain high standards of cleanliness, presentation, and safety, • Oversee all health and safety compliance, checks, and audits, • Manage stock, budgets, and supplier relationships We’re seeking a confident, proactive leader who thrives in a fast-paced environment and leads from the front. • At least 5 years’ management experience in fitness, leisure, or hospitality, • Proven track record of achieving sales and performance targets, • Strong leadership and team management skills, • Excellent communication and problem-solving abilities, • Hands-on approach with exceptional attention to detail, • A motivated, high-performing, and engaged team, • Consistent achievement of sales and retention targets, • A club recognised for its high standards and welcoming atmosphere, • £38,000 – £44,000 base salary (OTE up to £52,000 including bonuses), • Performance-based bonus structure, • Free gym membership and access to all network facilities, • Comprehensive training and operational support from a leading fitness brand If you’re ready to take the next step in your leadership career and want to make an impact in a fast-paced, people-focused environment, we’d love to hear from you. Please apply with your CV and a short cover letter outlining why you’re the right fit for this West London club.