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Job Description We are seeking a Data Analyst to support the commercial performance and operational efficiency of our telecommunications retail business. The role will focus on analysing sales, customer, and product data to inform business decisions, optimise performance, and support revenue growth across our Vodafone franchise operations. Key Responsibilities • Collect, analyse, and interpret data relating to sales performance, customer behaviour, and product uptake (mobile, broadband, SIM contracts), • Develop and maintain dashboards and reports to support management decision-making, • Monitor key performance indicators (KPIs), including sales trends, conversion rates, and customer retention, • Identify patterns and trends in data to support business planning and performance improvement, • Work with internal stakeholders to understand data requirements and provide actionable insights, • Support stock and product performance analysis to optimise inventory and sales strategies, • Ensure accuracy, consistency, and integrity of data across systems, • Assist in forecasting and reporting to support business planning and target setting Requirements • Experience in data analysis, reporting, or business intelligence roles, • Strong analytical and problem-solving skills, • Proficiency in data tools such as SQL, Excel, Power BI, or similar, • Ability to translate data into clear business insights, • Understanding of retail or telecommunications data (desirable but not essential)