VP of Operations - Health, Beauty & Wellness
8 days ago
Eatontown
Job Description VP of Operations Consumer Health, Beauty & Wellness Products Location: Eatontown, New Jersey Job Type: Full-Time | Travel: Up to 10% Industry: Consumer Packaged Goods (CPG) | eCommerce | Health & Wellness | Beauty | Nutrition About the Opportunity A fast-growing, privately held consumer lifestyle brand with $44M+ in annual revenue is seeking a dynamic operations professional to lead the next phase of expansion across its multi-product portfolio. With offerings spanning health & wellness, skincare, beauty, and nutrition, this omnichannel brand is positioned for continued innovation and scale across both direct-to-consumer (DTC) and wholesale distribution markets. The ideal candidate will bring proven executive leadership experience in a consumer products company, preferably with expertise in at least one of the following verticals: health & wellness, skincare, beauty, or nutrition. This role is ideal for an entrepreneurial leader who thrives on strategy, execution, team development, and creating scalable growth systems. Key Responsibilities Strategic Leadership & Business Innovation • Develop and execute long-term strategic plans aligned with revenue goals, customer insights, and evolving market trends., • Lead business transformation and brand evolution across a growing portfolio of wellness-oriented consumer products., • Drive expansion into new product categories and channels, ensuring alignment under a unified corporate brand vision., • Balance entrepreneurial thinking with structured executionowning both the big picture and the operational detail. Sales Growth & Omnichannel Expansion • Oversee revenue growth across eCommerce (DTC), wholesale distribution, and B2B partnerships., • Create and lead high-impact sales strategies for customer acquisition, retention, and channel optimization., • Build and maintain strong partnerships with national retailers, key accounts, distributors, and industry stakeholders., • Collaborate with marketing, product, and sales teams to align go-to-market strategies for new launches. Operational Excellence & Cross-Functional Leadership • Lead all operational functions: product development, marketing, fulfillment, supply chain, finance, HR, and customer service., • Optimize business systems and team structure to support scale, speed, and service excellence., • Drive data-informed decisions, track KPIs, and manage company-wide budgets and financial targets., • Balance daily operational needs with longer-term strategic growth initiatives. People Leadership, Coaching & Culture • Inspire and develop a high-performing leadership team through coaching, mentorship, and formal development programs., • Champion a family-oriented, collaborative culture that supports accountability, creativity, and inclusion., • Lead with approachability and clarity, providing constructive feedback and employee engagement strategies that support retention and growth., • Promote a workplace culture of continuous learning, ownership, and aligned success. Industry Presence & Brand Advocacy • Represent the brand at trade shows, industry events, expos, and key partner meetings., • Lead the companys external visibility strategy to build brand equity, media relationships, and investor confidence (if applicable)., • Use insights from the marketplace to guide innovation, product positioning, and competitive differentiation. Technology & Business Systems • Oversee the adoption and usage of enterprise technology platforms to drive operational effectiveness., • Must have hands-on experience with NetSuite (ERP) or similar platforms for managing financials, supply chain, and inventory., • Familiarity with modern HRIS systems and workforce management tools is strongly preferred., • Leverage analytics, eCommerce platforms, CRM, and marketing automation tools to guide business decisions and growth strategies. Preferred Qualifications • 10+ years of leadership experience in a consumer products company., • Direct experience in at least one of the following industries is preferred: health & wellness, skincare, beauty, or nutrition., • Proven success in scaling multi-product, omnichannel brands via eCommerce and wholesale distribution., • Demonstrated expertise in P&L management, organizational design, and team leadership., • Strong background in product innovation, customer experience, and sales strategy., • Track record of coaching high-potential talent, leading cross-functional teams, and building a performance-driven culture., • Bachelors degree required; MBA or advanced business education preferred. Keywords: VP I EVP I Director I Chief Executive Officer | CEO Jobs | Consumer Products Executive | Beauty Industry CEO | Health & Wellness Jobs | eCommerce Leadership | Omnichannel Strategy | Skincare Executive | Nutrition Company Executive | NetSuite ERP | DTC eCommerce | CPG Executive Jobs | Sales Strategy | Operational Leadership | Coaching | P&L Management | HRIS Systems | Brand Innovation | Product Launch Executive Why You Should Apply This is a rare opportunity to lead a mission-driven consumer brand thats redefining wellness across multiple verticals. If you are a visionary leader who can balance strategy with structure, scale with soul, and people with performance, this is your next chapter. Apply now and take the lead on something truly transformational.