Paid Media English Fluent - murcia
hace 2 días
Murcia
HAYS is collaborating with the leading company in the pharmaceutical sector. We are looking for a Paid Social Media Senior to join the team. What will your duties be? • Manage end-to-end paid media campaigns, ensuring alignment with global business objectives., • Develop and execute digital performance strategies tailored to each campaign and market., • Plan, implement, and optimize SEA and Paid Social campaigns focused on conversions, traffic, lead generation, and brand awareness., • Monitor campaign performance, including budget control, ongoing optimization, and detailed reporting., • Work with advertising platforms such as Google Ads, Bing Ads, Facebook Ads, LinkedIn Ads, SA360, and DV360., • Conduct benchmark analysis and competitive research to improve campaign performance., • Optimize campaigns for e-commerce, product and service promotion, and brand positioning., • Analyze performance data using tools like Adobe Analytics, Looker Studio, Power BI, and Semrush., • Create custom reports and dashboards, tailored to diverse stakeholders and international teams., • Implement and manage tracking infrastructure (pixels, tags, and events) to ensure accurate measurement., • Execute A/B testing and track key KPIs such as CPC, CTR, conversion rate, bounce rate, and cost per lead., • Leverage advanced analytics and AI-driven solutions (including prompt engineering and automation) to enhance targeting and maximize ROI., • Communicate and collaborate directly with stakeholders, global teams, and external suppliers., • Manage relationships with global partners, ensuring effective execution of international campaigns. Which are the requirements? • Proven experience managing paid media campaigns across key platforms: Meta (Facebook & Instagram) and LinkedIn Ads., • Previous experience working in a digital marketing agency environment., • Familiarity or willingness to work with emerging and alternative platforms such as: Reddit Ads and TikTok Ads is a plus., • Experience with X (Twitter) is a plus., • Experience managing campaigns or projects within the pharmaceutical (pharma) industry is highly desirable., • English fluent. What we offer? • Long term contract with Hays., • Participate in international projects., • Flexible remote work model (1 office day per month). Location: Barcelona., • Flexible Schedule: Monday to Friday from 8-9 to 5-6.