Retail & Event Manager - iCaur F/H
3 days ago
Courbevoie
Retail & Event Manager – iCaur – F/H Company Overview As the third largest Chinese automotive exporter, Chery Automobile Co., Ltd. operates in over 100 countries and has sold more than 17 million vehicles. In 2024, the group reached 2.6 million units, including 1.14 million exports. In this context, iCaur, Chery’s premium off-road brand founded in 2023, stands out for its modern design and innovative technologies. From 2026, the brand will launch its models in Europe, the Middle East, and Southeast Asia, with the ambition to become a reference in the premium off-road segment. To support this growth, iCaur is building a strong operational structure in France and is recruiting talented professionals to join the adventure. Location: Courbevoie, France Responsibilities / Missions As Retail & Event Manager, you are part of the marketing team and are responsible for the design, planning, and execution of iCaur’s retail initiatives and events: • Retail Strategy & Activation: Define and implement retail and event activation plans to strengthen brand awareness and drive sales., • Event Management: Lead product launches, customer days, press events, and experiential activations, ensuring quality and consistency with the brand identity., • Coordination & Partnerships: Work closely with internal teams (Marketing, Sales, Communication) and external partners (agencies, vendors, distributors) to ensure smooth execution., • Performance & Reporting: Monitor the results of retail and event activities, analyze KPIs, and provide recommendations to improve future campaigns., • Training & Network Support: Support the dealer network in implementing retail initiatives and provide training on events and brand standards. Profile / Requirements • Bachelor’s or Master’s degree in Marketing, Event Management, Business, or a related field., • 3–5 years of experience in retail marketing, event management, or experiential marketing, ideally in the automotive, premium, or luxury sectors., • Strong organizational and interpersonal skills, able to manage multiple projects simultaneously, • Fluent in French and English. Please send your CV and cover letter to: Subject: « Candidature – Retail & Event Manager (F/H) » Your application data will be used solely for recruitment purposes, handled confidentially and securely, and retained for up to 24 months after the last contact. You may exercise your rights at any time by writing to .