Liverpool
CRM Executive Up to £35,000 Hybrid - Liverpool (1-2 days per week) We’re looking for a CRM Executive to join a small, collaborative marketing team, supporting our digital growth and customer engagement initiatives within the gambling sector. Reporting to the CRM Manager and collaborating closely with key stakeholders, you’ll play a key role in planning, delivering, and optimising customer lifecycle campaigns across channels like email, SMS, push, print, and on-site messaging. About the Role: This newly created, hands-on role reports directly to the CRM Manager and works closely with the wider marketing team. You’ll manage end-to-end CRM campaigns across multiple channels, contributing ideas and optimising performance in a fast-paced, evolving environment. Key Responsibilities: • Execute CRM campaigns across email, SMS, push notifications, print, and on-site messaging, • Build and send email campaigns using drag-and-drop editors, • Support lifecycle and retention campaign planning and delivery, • Collaborate with the CRM Manager to optimise campaign performance, • 1–2 years’ experience in CRM campaign management, • Proficiency with email campaign builders and CRM tools, • Comfortable working across multiple marketing channels including SMS, push, and on-site messaging