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  • Marketing Manager – Creative Fashion Accessories & 3D Printed Designs
    Marketing Manager – Creative Fashion Accessories & 3D Printed Designs
    7 days ago
    £35000–£45000 yearly
    Full-time
    London

    Location: London, UK Working Hours: Full-time (32 hours/week) Salary: £35,000 – £45,000 per year About Persona Beauty Persona Beauty is a growing creative brand based in the UK, specialising in custom nail art, eyelashes, and 3D-printed fashion accessories. Our products blend Eastern aesthetics, cosplay culture, and modern creative design. We operate a multi-channel e-commerce model and an in-house design studio pipeline, spanning: • Two London retail locations, • Pop-up events & fashion/art exhibitions, • Shopify online store, • Xiaohongshu (RED) promotion, • B2B partnerships for 3D-printed fashion accessories/installations, • UK cosplay & ACG (2D culture) communities, • A strong UK-based Asian customer base We are now seeking a full-time Marketing Manager to take the lead in brand strategy, content creation, and multi-platform marketing. Key Responsibilities • Develop and execute integrated marketing strategies (online & offline), • Manage and grow brand presence on Instagram, TikTok, Xiaohongshu (RED), and Shopify, • Produce high-quality Chinese & English content: photos, videos, product posts, storytelling captions, • Write engaging Xiaohongshu-style content (Chinese copywriting essential), • Plan and support pop-up events, exhibitions, cosplay-related activities, and product launches, • Collaborate with influencers, KOLs, and cosplay/creative communities, • Organise photoshoots, video shoots, and visual asset management, • Strengthen consistent brand identity and creative direction, • Conduct market research and identify new growth opportunities, • Prepare marketing materials for B2B partnerships, • Analyse marketing performance and provide monthly reports Key Requirements • Experience in marketing, content creation, brand management, and media management, • Education: Bachelor’s degree or above in Marketing, Media, Advertising, Business Management, Creative Design, or related fields preferred, • Strong Chinese writing ability required (Xiaohongshu content creation), • Familiar with social media platform algorithms and traffic rules, especially Instagram, TikTok, and Xiaohongshu, • Knowledge of content trends on Xiaohongshu, Instagram, TikTok, • Interest in cosplay, ACG culture, fashion, beauty, or 3D design, • Strong aesthetic sense; ability to produce visuals is a plus, • Creative, proactive, detail-oriented, • Excellent Chinese & English communication skills in listening, speaking, reading, and writing What We Offer • Salary: £35,000–£45,000 per year, • Full-time position with stable hours (32 hrs/week), • Creative, supportive work environment, • Opportunities to participate in cosplay shows, 3D fashion installations, pop-ups, and more, • Real growth and leadership opportunities as the brand expands, • A chance to shape the identity of a culturally distinctive, innovative brand We look forward to welcoming you to Persona Beauty.

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  • Marketing Manager
    Marketing Manager
    21 days ago
    £35000–£41700 yearly
    Full-time
    Dagenham

    The Marketing Manager will be responsible for developing and implementing marketing strategies to promote the company’s dessert products, improve brand recognition, and increase customer footfall across physical and online platforms. The role involves overseeing advertising campaigns, customer engagement, and business development initiatives to support the company’s growth within the food and beverage sector. Key Duties and Responsibilities: 1. Marketing Strategy and Planning, 2. Liaise with senior management to plan seasonal product promotions and new dessert launches in line with customer trends and business objectives., 3. Contribute to setting realistic sales targets and marketing budgets for each branch., 4. Develop marketing plans to enhance brand visibility both locally and online., 5. Market Research and Product Development, 6. Conduct customer satisfaction surveys and gather feedback on product quality, presentation, and pricing., 7. Analyse competitors in the dessert and café sector to identify market opportunities and customer preferences., 8. Provide input on new flavours, packaging, and presentation ideas to attract target audiences., 9. Advertising and Promotion, 10. Design and manage promotional campaigns (digital, print, and in-store) to increase footfall and online orders., 11. Oversee social media marketing (Instagram, TikTok, Facebook, Google) and manage collaborations with influencers and local events., 12. Coordinate promotional offers and seasonal campaigns (e.g., Valentine’s specials, Eid promotions, summer desserts)., 13. Performance Analysis and Reporting, 14. Monitor and analyse sales figures, advertising performance, and customer engagement metrics., 15. Prepare marketing performance reports and recommendations for management., 16. Team Management and Implementation, 17. Supervise marketing and design staff responsible for digital content, social media posts, and branding., 18. Ensure consistent brand messaging and quality across all advertising platforms and materials., 19. Client and Business Relations, 20. Build relationships with local suppliers, delivery platforms (UberEats, Deliveroo, JustEat), and community partners. • Bachelor’s degree in Marketing, Business Management, or equivalent experience., • At least 2 years’ experience in marketing, preferably in the hospitality or food & beverage sector., • Strong knowledge of social media marketing and consumer engagement in the dessert or café industry., • Excellent communication, creativity, and data-driven decision-making skills.

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