Marketing Coordinator
2 days ago
Fairview
About the Company: Burgess is seeking a creative, detail-oriented Marketing Coordinator to support our growing marketing efforts. This role is ideal for a driven professional who thrives in a fast-paced environment and is passionate about marketing strategy, content creation, and brand development. About the Role: This position involves managing various marketing operations and collaborating with different teams to enhance brand visibility and engagement. Responsibilities: • Operational Marketing Execution:, • Manage day-to-day marketing operations, including ordering printed materials, booking advertising placements, and coordinating vendor relationships., • Initiate, brief, and lead projects with external agencies., • Update and maintain content in our CMS system for the website., • Execute email marketing campaigns and maintain marketing databases., • Coordinate the production of marketing collateral and ensure brand consistency., • Handle logistics and administrative tasks related to marketing activities., • Trade Shows & Events:, • Plan, coordinate, and execute trade show participation from start to finish., • Manage booth logistics, material shipping, and on-site setup., • Coordinate with the sales team and product specialists for event staffing., • Track event ROI and maintain post-event follow-up processes., • Graphic Design & Content:, • Create and adapt marketing materials using graphic design tools., • Ensure all materials align with corporate brand guidelines., • Social Media Management:, • Manage the daily social media presence across all platforms (LinkedIn, Instagram, Facebook, etc.)., • Create and maintain a content calendar., • Develop and post engaging content that showcases operations, events, and team activities., • Monitor and respond to comments, messages, and mentions in a timely manner., • Capture real-time content at trade shows, events, and the office., • Track social media metrics and provide monthly performance reports., • Identify trending topics and opportunities relevant to the market., • Collaborate with Marketing Director on major campaigns and branded content., • Cross-Functional Collaboration:, • Work closely with the CEO, Director of Sales and product specialists., • Support the sales team with marketing materials and campaign execution., • Provide market insights and feedback to the global marketing team. Qualifications: • Education: Bachelor’s degree in marketing, communications, business, or a related field., • Experience: Minimum of 4 years of experience as a marketing coordinator or in a similar role. Required Skills: • Proficiency in graphic design tools such as Adobe Creative Suite or Canva., • Experience with CMS platforms and website content management., • Strong project management skills and the ability to handle multiple priorities., • Excellent written and verbal communication skills., • Highly organized with strong attention to detail., • Self-starter who can work independently while being a team player., • Experience coordinating trade shows or events., • Experience working in international organizations., • Background in B2B marketing., • Experience with social media management tools such as Planable and Meta Business Suite., • Basic video editing skills using CapCut, Adobe Premiere, or similar software., • Analytics experience (Google Analytics, Matomo, and social media insights)., • Experience in the field of construction is a plus., • Photography skills and an eye for visual storytelling., • Google Suite (basic knowledge)., • Adobe Creative Suite (InDesign, Photoshop, and Illustrator), or equivalent., • Social Media Platforms and Native Tools (LinkedIn, Instagram, Facebook, Twitter/X)., • Social media management and scheduling tools., • CMS platforms., • Email marketing tools (Dubb, Mailjet, Mailchimp, HubSpot, etc.)., • Basic video editing and content creation tools., • Project management tools (we use Asana)., • Analytics platforms (Matomo, social media insights).